Tag Archive 'wine_analogy'

Yountville Espresso

Posted by TheShot on 19 Feb 2010 | Filed under: Beans, Consumer Trends, Foreign Brew, Restaurant Coffee

It’s the kind of statement sure to earn protests from many a New Yorker: some consider Yountville, CA to be the culinary capital of America. An outrageous assertion? Not necessarily. At the heart of the Napa Valley wine country, Yountville is home to what many call the nation’s greatest restaurant in The French Laundry. It […]

Coffee Worth Traveling For

Posted by TheShot on 31 Dec 2009 | Filed under: Café Society, Consumer Trends, Foreign Brew

This past year, The Atlantic magazine has been no stranger to the subject of coffee. They finish out the year on the topic of coffee tourists: Coffee Worth Traveling For – The Atlantic Food Channel. We’ve always used the phrase coffee tourist in a much more derogatory context — e.g., “kopi luwak is a gag […]

Bay Area restaurants still struggle with “the coffee thing”

Posted by TheShot on 27 May 2009 | Filed under: Barista, Beans, Machine, Quality Issues, Restaurant Coffee, Roasting

We are not the only ones who have lamented the sorry state of restaurant coffee — particularly at some of the Bay Area’s finest restaurants. The San Francisco Chronicle made poor restaurant coffee a front-page headline as early as 1963. In some ways, the elevated coffee standards that exist outside of the restaurant world are […]

Death by origin: an Australian’s contrarian view

Posted by TheShot on 09 May 2009 | Filed under: Barista, Beans, Café Society, Consumer Trends, Quality Issues

Australians are no slouches when it comes to appreciating good coffee. But last month, an opinion piece in The Australian highlighted what the author, John Lethlean, felt was a lot of misplaced fuss, pomp, and circumstance going into coffee origins these days: Just a strong one, thanks | The Australian. A self-described “coffee-geek groupie,” Mr. […]

Intelligentsia plans a groundbreaking coffee bar in Venice Beach

Posted by TheShot on 07 Mar 2009 | Filed under: Barista, Café Society, Consumer Trends, Foreign Brew

Yesterday’s Chicago Tribune reported on a curious coffee bar concept planned for Intelligentsia Coffee & Tea‘s latest location, currently under construction in Los Angeles’ Venice Beach. The concept includes featuring five different stations where five separate baristas personally attend to each customer, individually catering to their unique coffee whims: Intelligentsia plans a groundbreaking coffee bar […]

It’s a floor wax. No, it’s a dessert topping. No, it’s a barista.

Posted by TheShot on 11 Jan 2009 | Filed under: Barista

If there ever was a news article that embodied what we’ve found unsatisfying about how barista competitions are promoted, this one from today’s News Tribune (Tacoma, WA) is up there: More than another cup of joe | TheNewsTribune.com | Tacoma, WA. Over the weekend, Tacoma hosted the Northwest Regional Barista Competition. Barista competitions may be […]

Consumer Coffee Cupping: Education or Marketing Gimmick?

Posted by TheShot on 03 Dec 2008 | Filed under: Beans, Consumer Trends, Quality Issues, Roasting

Yesterday, the Seattle Weekly published a lengthy, thoughtful, and somewhat critical article on the exploding fad of consumer coffee cupping: Seattle’s New Way to Fetishize Coffee – Food – Seattle Weekly. As we’ve written here before, the coffee industry has shoehorned many wine analogies onto coffee appreciation. While this shorthand provides a simplistic reference point […]

Savor the Saveur of Coffee

Posted by TheShot on 24 Oct 2008 | Filed under: Beans, Home Brew, Quality Issues

Saveur is one among many “gourmet” food, wine, and travel magazines (as much as we hate that hackneyed 80′s word) — but with a specific focus on international cuisines. “Saveur” being French for “flavor”. Now whether “Saveur Sav” would be a clock-and-beret-wearing member of France’s answer to Public Enemy is still up for debate. (Oui, […]

Trip Report: Caffè Roma, SOMA

Posted by TheShot on 26 Sep 2008 | Filed under: Local Brew, Roasting

Many of the new espresso joints in town have fortunately helped raise SF’s quality bar. But these new places also seem to monopolize all the love. It’s no wonder that crackpots spouting theories of some Third Wave are often taken seriously rather than laughed at, because this obsession with the new and devaluation of everything […]

Folgers unveils expensive innovation for leadership of the elite “frozen turkey” coffee market

Posted by TheShot on 20 Sep 2008 | Filed under: Consumer Trends, Quality Issues

How is it that some people can unwittingly ridicule themselves far more than anyone else could while trying? Case and point with Folgers Coffee. Allow us to use a more bizarre application of the ever-popular wine analogy for coffee: for decades, Folgers profited as coffee’s equivalent of Thunderbird. But as consumers have developed more of […]

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