Tag Archive 'nyc_coffee'

A Unique Marketing Spin for a Coffee Shop

Posted by TheShot on 15 Feb 2006 | Filed under: Café Society, Quality Issues

William Dupree, owner of a small business consultancy, published an article today on DailyIndia.com (of all places) about the marketing strategy he developed for a new 3,000 sq ft coffee shop that opened in New York City’s Greenwich Village: A Unique Marketing Spin for a Coffee Shop. Even though the article does not reveal the […]

The Rebirth of Joe

Posted by TheShot on 18 Jan 2006 | Filed under: Beans, Home Brew, Quality Issues

Today the New York Sun published a nice introductory article on “Good Coffee 101” — underscoring how the art and science of quality coffee is fast approaching territory once familiar to only wine connoisseurs. As I’ve referenced before, the coffee quality in New York City is seriously unbefitting a city of its size and stature […]

I opened a charming neighborhood coffee shop. Then it destroyed my life.

Posted by TheShot on 31 Dec 2005 | Filed under: Foreign Brew

Not entirely unlike my recent reviews of Chicago espresso, one of the upcoming articles in the works for TheShot concerns my largely unsuccessful quest for quality espresso in New York City earlier this year. Without giving too much away in advance, in it I lament why a city that could economically support the upper eschelon […]

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