Tag Archive 'nespresso'

$13 coffee worth the brew-haha?

Posted by TheShot on 08 Apr 2010 | Filed under: Barista, Beans, Café Society, Consumer Trends, Quality Issues, Restaurant Coffee

The mainstream media barely understand that qualitative differences exist between really good coffee, good coffee, and average coffee — let alone that some of the differences might be worth shelling out a few extra bucks on. CNN is one of the more recent outlets to ponder the differences: $13 coffee worth the brew-haha? – CNN.com. […]

Yountville Espresso

Posted by TheShot on 19 Feb 2010 | Filed under: Beans, Consumer Trends, Foreign Brew, Restaurant Coffee

It’s the kind of statement sure to earn protests from many a New Yorker: some consider Yountville, CA to be the culinary capital of America. An outrageous assertion? Not necessarily. At the heart of the Napa Valley wine country, Yountville is home to what many call the nation’s greatest restaurant in The French Laundry. It […]

The Nespresso CitiZ, or how McDonald’s has become the home espresso of the future

Posted by TheShot on 16 Oct 2009 | Filed under: Beans, Consumer Trends, Home Brew, Machine

A little over two years ago, we lamented the state of populist retail home espresso by reviewing what we thought was one of the better options at the time, the Nespresso C180 Le Cube: The Home Espresso Machine Blues: Rating today’s state of consumer espresso machines. Besides having a name that sounded regrettably familiar to […]

Trip Report: McDonald’s Espresso

Posted by TheShot on 07 Sep 2009 | Filed under: Beans, Café Society, Consumer Trends, Local Brew, Machine, Quality Issues, Restaurant Coffee, Starbucks

For the better part of a year, a running gag from the casual coffee lovers who know me is to ask, “So have you tried McDonald’s espresso yet? How does it rate?” Mostly they ask as a curious, sick joke — knowing that I subject myself to the worst kinds of coffee punishment. But now […]

Nespresso and the definition of greenwashing

Posted by TheShot on 31 Jul 2009 | Filed under: Beans, Consumer Trends, Home Brew

How ironic that an organization called GreeNow is now affiliated with a product line, Nespresso, that has defined a consumer lifestyle centered around maximum environmental and manufacturing waste by individually wrapping every single serving of coffee that they sell: GreeNow Powers New York Launch of New Nespresso CitiZ Machine. Nespresso calls it “highest-quality premium portioned […]

A machine with a taste for espresso

Posted by TheShot on 09 Feb 2008 | Filed under: CoffeeRatings.com, Quality Issues

What will those wacky Swiss think up next? Apparently, it’s an espresso-tasting machine: A machine with a taste-for espresso. Yes, it’s the latest invention from the people who brought us yodeling and clandestine overseas bank accounts. But with the Swiss, it’s not all good stuff. They have also brought us brain-dead, monkey-operated, superautomated espresso machines […]

Unclear On The Concept: Specialty coffees become the new wine

Posted by TheShot on 17 Dec 2007 | Filed under: Beans, Home Brew, Machine, Quality Issues

In the “unclear on the concept” department, this weekend’s Toronto Star published an article that, in its opening paragraph, mentioned “coffee’s elevated status as the new wine.” However, it then proceeded to discuss coffee-pod-based home espresso machines in the same context: TheStar.com | living | Specialty coffees become the new wine. This is as incongruous […]

Francis Ford Coppola: The Epic in a Demitasse Cup

Posted by TheShot on 16 Dec 2007 | Filed under: Consumer Trends, Home Brew, Machine

Today’s New York Times published a brief article on Francis Ford Coppola’s personal obsession with espresso machines, of which he’s apparently owned some 300 to date: The Epic in a Demitasse Cup – New York Times. Of particular note is a machine that is “an early favorite, a large, silvery old-fashioned machine for the first […]

Nespresso isn’t just coffee … it’s an aspirational lifestyle marketing exercise by desperate lunatics

Posted by TheShot on 26 Nov 2007 | Filed under: Home Brew

Today’s Guardian (London) featured a humorous (or is that humourous?) piece on Nespresso and its lifestyle magazine: Nespresso isn’t just coffee … it’s an aspirational lifestyle marketing exercise by desperate lunatics | Food and drink | Life and Health. What’s not to like about the dry and wickedly clever British sense of humor? The author […]

The Pod People — and their less than magnificent brewing machines

Posted by TheShot on 04 Nov 2007 | Filed under: Consumer Trends, Foreign Brew, Home Brew, Machine

Today’s New York Times Magazine published an article on the declining design aesthetic of the espresso machine: The Pod People – New York Times. As the author puts it, “Cape Canaveralesque control centers that have replaced those great machines.” And she blames the meteoric popularity of Starbucks, which inspired a great wave of ensuing greed […]

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