Tag Archive 'healthy_coffee'

Trip Report: Bean Island, or: What’s sick and wrong with health-related coffee marketing today

Posted by TheShot on 02 Sep 2009 | Filed under: Beans, Coffee Health, Consumer Trends, Local Brew

You can make coffee hot or cold, weak or strong, and even good or bad. But one thing you shouldn’t make coffee is scary. And what’s making coffee scary today — in a way that mysterious substances such as Jamba Juice‘s “immunity boost” only used to scare us — are con artists who now target […]

No longer content with mimicking McDonald’s, Starbucks now following 7-Eleven’s lead

Posted by TheShot on 13 May 2008 | Filed under: Consumer Trends, Restaurant Coffee, Starbucks

Starbucks Coffee has spent the last decade squandering away whatever market leadership they had in the world of quality coffee, and it’s no secret that they are now trying to regain some of these losses. But to do so in recent months, Starbucks has bizarrely looked to McDonald’s for inspiration: introducing $1 “daily coffee”, free […]