Espresso News and Reviews – TheShot.coffeeratings.com

Several years ago, the Dr. Phil wannabes of personal finance were rubbing elbow patches at their annual convention. Between nibbles of the mealy hotel melon salad, they all agreed to start putting the word out that small daily expenses add up to big bucks. It was genius: personal finance gurus everywhere had found their theme [...]

Here’s a nominee for the 2007 Unclear on the Concept Award. In a reactive move to competitors who have successfully upgraded their coffee service (such as McDonald’s), the Wendy’s fast food chain has proudly announced an agreement to serve Folgers coffee to expand their breakfast offerings: Wendy’s to Begin Brewing Folgers Coffee ((BKC), McDonald’s Corp. [...]

Yesterday Tom Philpott posted about his discovery of a great place for espresso in Austin, TX called Cafe Medici (it opened last month). However, the bulk of his post was on why “it’s getting harder and harder to find great coffee in the U.S.”: Mad Flavor in Austin: good espresso in a fallen world | [...]

Today’s New York Times reports that Folgers is planning a $20 million advertising campaign on a new line of “gourmet” Folgers: Tempting the Traditional Coffee Drinker to Move Up – New York Times. It seems that even Proctor & Gamble can no longer ignore the McDonald’s effect. However, what’s not clear is if consumers will [...]

An article published in yesterday’s The Wall Street Journal noted the growth of coffee pod use in the U.S. for both office and home: Wall Street Journal Notes Growth In Coffee Pod Sales @ Vending Market Watch News at AMonline.com. Customized and convenient, coffee pods have been pushed by the industry as an alternative to [...]

Earlier today, Proctor & Gamble Co. (manufacturer of Folgers and one of the Big Four) announced the launch of a new coffee concoction formulated to reduce stomach irritation: P&G sees big market for stomach-friendly coffee – Reuters Business Channel | Reuters.com. (This story was also picked up by the Cincinnati Business Courier: Procter debuts coffee [...]

Yesterday’s Chicago Sun-Times published an article on the latest industry looking to cash in on consumers’ growing interest in coffee: Wrigley thinks coffee gum might be hot. Wm. Wrigley Jr. Co. is testing a new coffee-flavored gum, Doublemint Kona Creme, in 7-Eleven stores nationwide. Oh, thank heaven. Meanwhile, Starbucks Coffee officials were not available to [...]

Today advertising for peanuts, a blog on consumer advertising, reported on Folgers Coffee’s recent bizarre marketing campaign. Folgers Coffee’s ad agency for the campaign, Saatchi & Saatchi, New York, had the wisdom to wrap New York City manhole covers with artwork that makes them appear to be steaming cups of coffee: advertising for peanuts: Folgers [...]

Errantly called ‘Tasili Coffee’ in most phone books and directories, this is a business lunch spot tucked away in the Hills Plaza brick office park, within a courtyard in the shadow of the Bay Bridge featuring a statue of the old Hills Bros. Coffee trademark: the turbaned Arab drinking coffee. Yes, this location was once [...]

Do you get what you pay for when it comes to coffee? Philadelphia’s CBS TV affiliate decided to put that question to a test. Setting up shop in a suburban bowling alley, they arranged a sample taste test that compared coffee made with pre-packaged beans from Starbucks, Dunkin’ Donuts, Folgers, and a bargain store brand [...]