The Tyrrany of Forced Rankings, or: The Annual Esmeralda Watch
Posted by TheShot on 21 May 2009 | Filed under: Beans, Consumer Trends
Because it is patently uncool for legitimate coffee professionals to gush over gag novelties for coffee tourists — i.e., kopi luwak — the media needs an alternative outlet to feed its overly simplistic “since it’s the most expensive, it must be the best” obsession. This is what we once called the nouveau riche stereotype: knowing […]