Tag Archive 'coffee_quality'

Andy Newbom of Silicon Valley - Founder of Barefoot Coffee Roasters

Posted by TheShot on 29 Jul 2007 | Tagged as: Beans, Local Brew, Quality Issues, Roasting

The American Chronicle can be a pretty hokey online rag, but once in a while they feature the occasional gem — like today’s interview with Barefoot Coffee Roasters‘ founder and all around cool guy, Andy Newbom: American Chronicle: Andy Newbom of Silicon Valley - Founder of Barefoot Coffee Roasters. In the interview, Andy reveals how [...]

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Starbucks, Hershey to offer coffee-flavored chocolate products in the U.S.

Posted by TheShot on 20 Jul 2007 | Tagged as: Quality Issues, Starbucks

Starbucks executives bristle at the suggestion that their corporation represents the fast food of coffee. (This despite lamenting memos from the chairman to the contrary.) But when was the last time Starbucks made a corporate decision that favored quality over quantity?
Case and point … the new chocolate partnership Starbucks announced this week: Starbucks, Hershey to [...]

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Art of making espresso lies in following the rules

Posted by TheShot on 29 Jun 2007 | Tagged as: Quality Issues

It’s old news. We’ve repeated this story many times, and every news agency seems to run it when the editorial board gets desperate, but it bears repeating. Today Reuters published an article from Torino (the world’s espresso café motherland, in my book) on the rules for making a proper espresso: Art of making espresso lies [...]

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