Espresso News and Reviews – TheShot.coffeeratings.com

Two articles in the news yesterday highlighted a bit of our thinking about a major divide in coffee formats: espresso and filter coffee. The Puget Sound Business Journal interviewed the sometimes-controversial Illy man, Giorgio Milos: Illy’s master barista challenges us to take a fresh look at Starbucks, Tully’s | Puget Sound Business Journal. The other [...]

Tags: coffee_consumption, coffee_sizes, filter_coffee, overextraction, pour_over_coffee, Starbucks, tullys_coffee

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When I was a biomedical engineering PhD student at Berkeley, a wise veteran lab partner once told me, “Statistics allow you to suggest anything you want. Just start with a conclusion and find a pattern in the data that fits to confirm it.” I’m reminded of that every time I read about research studies published [...]

Tags: coffee_consumption, coffee_health, coffee_surveys, consumer_marketing, media-medical-research-complex

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Why we entertain the unscientific musings of a discount health care company is beyond us. It’s probably because we’d rather report on it before much of the local press undoubtedly picks this bubblegum lifestyle piece up and makes it out to be something remotely substantial: Caffeine Survey Reveals Most, Least Caffeinated Cities. A year ago [...]

Tags: caffeine, coffee_consumption, press_releases

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When PR flacks try to get their clients noticed above the crowd noise, a common and effective tactic is the city rivalry vanity/voyeurism survey. Hey, it worked for us. Which is why we’re reporting on the “news” that San Francisco/Oakland ranked #1 among least caffeinated cities in the country: Caffeine Survey Reveals Most, Least Caffeinated [...]

Tags: caffeine, coffee_consumption, press_releases

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The National Coffee Association (NCA) just recently released their annual report on coffee-drinking trends in the U.S.: National Coffee Drinking Trends Main Page – National Coffee Association. Yes, the NCA — those dinosaur progenitors of the SCAA, from way back when percolators and instant coffee that tasted like ground kitty litter roamed the earth — [...]

Tags: coffee_consumption, nca

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Today’s Globe and Mail (Canada) surveyed the rise of coffee consumption among India’s growing middle class: reportonbusiness.com: Tea-drinking India warms to coffee house culture. We mentioned this trend a year ago, and today apparently one coffee company — Café Coffee Day — owns two-thirds of India’s coffee houses. This is a luxury that Starbucks doesn’t [...]

Tags: cafe_coffee_day, coffee_chains, coffee_consumption, india_cafes, india_coffee, lavazza, Starbucks

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As posted today by the Brazil-Arab News Agency, the Brazilian Coffee Industry Association (ABIC) forecasts that Brazil will unseat the USA as the coffee consumption capital of the world by the year 2010: Brazil to be world’s greatest coffee consumer market, association forecasts – ANBA. According to a report released yesterday, Brazilian coffee consumption is [...]

Tags: brazil_coffee, coffee_consumption, coffee_growers

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