Tag Archive 'big_four_coffee'

CoffeeCon San Francisco 2014

Posted by TheShot on 30 Jul 2014 | Filed under: Consumer Trends, Home Brew, Local Brew, Machine, Roasting

You may not have noticed it through most of the usual “coffee media” channels, but this past Saturday San Francisco hosted CoffeeCon‘s first-ever road tour. You might recall our coverage last year of CoffeeCon 2013, held at its Warrenville, IL mothership. In its fourth year, CoffeeCon has been enough of a success at addressing unmet […]

Trip Report: Specialty’s Café & Bakery on Pine St.

Posted by TheShot on 21 Jul 2011 | Filed under: Beans, Local Brew, Quality Issues

The story of coffee at Specialty’s Café & Bakery reflects the story of San Francisco’s consumer tastes for retail coffee. In the beginning, there was Faema + Prebica — and it was weak A decade ago, Specialty’s ran a small chain of bakery/cafés with coffee service areas. Some locations, like this one on Pine St., […]

Folgers unveils expensive innovation for leadership of the elite “frozen turkey” coffee market

Posted by TheShot on 20 Sep 2008 | Filed under: Consumer Trends, Quality Issues

How is it that some people can unwittingly ridicule themselves far more than anyone else could while trying? Case and point with Folgers Coffee. Allow us to use a more bizarre application of the ever-popular wine analogy for coffee: for decades, Folgers profited as coffee’s equivalent of Thunderbird. But as consumers have developed more of […]

In defense of “food snobbery”

Posted by TheShot on 11 Sep 2008 | Filed under: Quality Issues, Robusta

Whether it’s coffee or Slow Food Nation (or both), today there’s a strong public undercurrent of knee-jerk, reactionary dismissiveness of anybody who dares suggest that the generic brand-X-in-a-can isn’t good enough for them. The mistaken public belief is that most of the things we eat and drink today are somehow normal, inevitable, and “natural” outcomes […]

NPR : Meet the Woman Who Dictates the Taste of Coffee

Posted by TheShot on 28 Nov 2007 | Filed under: Beans, Quality Issues

In a bizarre way, I have to give props to NPR today for airing a story on coffee tasters at Folgers, of all places: NPR : Meet the Woman Who Dictates the Taste of Coffee. NPR could have just as easily chosen to stereotypically interview the coffee taster at some sedated, eco-friendly company run by […]

Australia: Nestlé copyright moves ignite coffee controversy

Posted by TheShot on 09 Aug 2007 | Filed under: Consumer Trends

From today’s ABC News (the Australian Broadcasting Corporation – that ABC News), Big Four coffee giant, Nestlé, is seeking to obtain exclusive rights to two rather generic images of coffee in a coffee mug: Copyright moves ignite coffee controversy – ABC News (Australian Broadcasting Corporation). The two images Nestlé is trying to copyright — one […]

Is it coffee … or a carpet deodorizer? It’s both!

Posted by TheShot on 29 Jul 2007 | Filed under: Beans, Consumer Trends, Quality Issues

On Friday, The Republican (Springfield, MA) reported on a recent, local case of daughter-mother domestic abuse: Counseling ordered in ‘poisoned coffee’ case – Breaking News – MassLive.com. On the surface, the story is your typical police blotter fodder. But peel back a layer, and it raises all sorts of questions about what really goes into […]

Maxwell House coffee to go 100 pct arabica

Posted by TheShot on 24 Jul 2007 | Filed under: Beans, Consumer Trends, Fair Trade, Quality Issues, Robusta

Corporate spokespeople frequently speak volumes more in what’s left unsaid than in what they say. Take yesterday’s Reuters news release from The Big 4‘s Kraft Foods. Kraft’s flagship coffee, Maxwell House, has desensitized American coffee taste buds for decades. Kraft has just recently decided to use 100% arabica beans in Maxwell House’s cans of unholy […]

Movie Review: ‘Black Gold’

Posted by TheShot on 11 Apr 2007 | Filed under: Beans, Fair Trade, Starbucks

No, I’m not slated as the latest guest movie reviewer for TV’s Ebert & Roeper. (Though I would love to be backstage to witness Robert Roeper tell his guests, “My show. Got that? It’s my show now!”) But last night, KQED aired a coffee-crisis-themed documentary for PBS’s “Indepedent Lens,” titled Black Gold: Independent Lens . […]

McDonald’s brews up £1m fair trade deal – and wields it as a marketing weapon

Posted by TheShot on 08 Jan 2007 | Filed under: Fair Trade, Restaurant Coffee, Starbucks

Yesterday’s Sunday Times (London) ran a story concerning McDonald’s UK’s announcement of a coffee supply partnership with the Rainforest Alliance: McDonald’s brews up £1m fair trade deal – Sunday Times – Times Online. At first read, I opted not to add a blog entry on how the Rainforest Alliance served as another alternative example to […]

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