That Restaurant Coffee Thing… (Yes, Again)

Posted by on 28 Mar 2013 | Filed under: Consumer Trends, Machine, Quality Issues, Restaurant Coffee

OK, who ordered the double-tall, four-pump vanilla caramel macchiato?As CoffeeRatings.com celebrates its 10th anniversary this year, it’s hard not to feel a little jaded by some of the coffee topics that simply refuse to die. Like Jason in Friday the 13th Part 1.30E+02, some subjects are the undead zombies of the coffee world, no matter how times you try to kill them with fire. (Kopi luwak, anyone?) All of which explains a little of why our blog posting cycle has gone from a few times per week to more like once a month: you’re tired of reading about the same stuff, and we’re tired of writing about it.

However, today we were inspired to reminisce down memory lane about bad restaurant coffee and the commoditized coffee fodder known as Nespresso. This time we blame Sprudge.com and Oliver Strand for exhuming the dead: Oliver Strand On Specialty Coffee’s Restaurant Gap » Sprudge.com. Now that the blame is out of the way, we’ll join in this zombie apocalypse fight club with the nearest chainsaw we can grab.

The premise of Mr. Strand’s article is rooted in trends towards two polar opposites of coffee service at fine dining establishments — and the TwitCon Level 3 general alert that surrounds them (i.e., don your hardhats and make for your nearest social media fallout shelter, boys).

The first concerns famed restaurants such as Copenhagen’s Noma (repeat finalist for best restaurant in the world, and also home of the famed norovirus cocktail) who are producing coffee with care, sourced from the likes of Tim Wendelboe. The second, counter-movement concerns a Grub Street report that 30 percent of Michelin-starred restaurants have punted on coffee service by offering Nespresso — coffee’s version of Crocs.


Nespresso: the universal symbol of a restaurant that has given up coffee hope.

The Return of the Restaurant Coffee Zombies

Given that we wrote about the trend of some high-end restaurants surrendering to Nespresso systems back in 2007, this isn’t exactly news. But our key points back then remain true as ever: introducing the mundane at an exclusive restaurant is always a losing strategy. This doesn’t matter whether your restaurant is putting Yellow Tail Cabernet on its wine list, serving San Pelligrino mineral water bought from the Costco across town, or slinging shots of Nestlé espresso served from a push-button machine: commodity products are the antithesis of why we’re paying $200-a-head and up to eat at your fine dining establishment.

A French press at Merriman's on Hawaii's Big Island has blown away most restaurant coffee experiences anywhere elseThe worst part is that stooping to Nespresso for your coffee service not only shows a lack of thought or creativity, but it is also completely unnecessary. A restaurant need not get in over its head in coffee minutia to do a memorable job of it. One of our most memorable coffee experiences anywhere involved little more than a restaurant that served fresh coffee, sourced from a unique Kona producer, and served in a French press. Simple, elegant, unique, excellent, and highly memorable.

That said, we have experienced some excellent coffee at local restaurants that have really invested in doing it right. We’re saddened by the recent demise of Bar Bambino, who once served one of San Francisco’s best restaurant espresso shots. But we were recently blown away by both the invested attention and quality of the end-product on a recent trip to Redd Restaurant in Yountville. (Great restaurant espresso?! And from Equator Estate Coffee?!?!)

In closing, we do have to politely chastise Mr. Strand’s standards of full-meal etiquette when he says, “I never order coffee at the end of a knockdown meal. Not after all of those courses and all of those wines.” (I.e., the “you’re doing it wrong” argument.) There’s no better way to close out an audacious meal with a short, well-made espresso — and perhaps this is where the volumetric studies of the latent filter drip coffee re-obsession tends to backfire — followed by the digestivo effects of a fine grappa. Though we do draw the line at cigars.

Eight years later, Zagat finally publishes their coffee survey

Posted by on 26 Feb 2013 | Filed under: Café Society, Consumer Trends, Foreign Brew, Local Brew, Quality Issues, Starbucks

Back in 2005 we wrote about Zagat’s attempt to put together a regional coffee survey based on their famed user review methods. An acquisition by Google and eight years later, that was the last anyone had ever heard of it. Until now.

Zagat 2013 Caffeine Buzz: worth the paper it's printed onZagat has since published their first ever coffee survey. This coincides with their recent hot and heavy lust for improved search engine rankings, with Zagat spewing out a steady stream of coffee-themed blog posts brandishing inane, list-driven, come-on titles such as, “The 10 Most Annoying Coffee Trends” or the wholly derivative/regurgitativeWhat Your Coffee Drink Says About You.” (Kill me now, please.)

Zagat titled their 2013 study Caffeine Buzz: Hottest Coffee Shops Around the Country, and yet much of its content left us wondering if they’ve been sitting on this data for eight years. For example, just examine the 2013 Zagat reviews for San Francisco.

They list Blue Bottle Coffee among their nine Bay Area selections — but none of the other “usual suspects”. However, they chose to include the ever-underwhelming, Starbucks-slinging Carmel Bakery in the coffee wasteland of Carmel-by-the-Sea. They mention Napa’s traditional but surprisingly good Model Bakery — but ignoring that a Ritual Coffee is around the corner and making no mention of how Model Bakery is one of the few places in the entire Bay Area to offer Caffé Vita coffee. (And for those of you in L.A., good luck finding Handsome Coffee or Portola Coffee Lab, let alone the countless barista award winners from Intelligentsia.)

Unfortunately, despite the SF Gate‘s notion that Zagat has finally caught on to the coffee zeitgeist, we see no evidence that Zagat has given coffee any more serious thought than they did back in 2005. The Zagat survey’s baked-goods-leaning, ambiance-heavy, and coffee-oblivious reviews of the few places that do make their short list only prove that.

The new Google-owned Zagat seems to believe that its future lies in a daily stream of bubblegum blog posts about local coffee. But since Zagat loyalists expect some sort of review guide to anchor things, Zagat exhumed their 8-year-old research and quickly threw it up on the Web.

The Seattle Times: As India gains strength, so does its coffee

Posted by on 28 Jan 2013 | Filed under: Café Society, Foreign Brew, Robusta, Starbucks

We’ve written about coffee in India before, but this Sunday’s piece in The Seattle Times is one of the best-researched, most thought-out pieces we’ve seen on the subject in the mainstream Western media: As India gains strength, so does its coffee | Special reports pages | The Seattle Times. At least on the growing side of things. (Coffee consumption in India is another story that’s poorly reported globally. The Seattle TimesPart 1 was dubious and a bit patronizing.)

Women sort freshly picked coffee cherries at Badra Estates in Karnataka's Coorg district.

Women sort freshly picked coffee cherries at Badra Estates in Karnataka’s Coorg district.

The article notes the long history of coffee growing and coffee consumption in India, dating back to the 1600s. This while most of the Western media has treated the news of Starbucks‘ recent entry into India as if the American fast food chain was on a mission to liberate the uncouth India masses from their coffee ignorance. (This is a little like introducing potatoes to Peruvians.)

The article also does a great service by introducing Sunalini Menon, who was formerly the head of quality at the Coffee Board of India and is credited with much of Indian coffee’s quality gains. Of particular interest is the controversy Ms. Menon raises by suggesting that robusta, when handled properly, should be eligible at Cup of Excellence competitions.

Over the past several years, far and away some of the best robusta we’ve ever tasted has come out of India. In India, robusta can be handled like the most precious of arabica beans, and we often love what a measured dose of it does to round out an espresso blend. (Insert the *gag* *spew* *hack* of professional tastemakers here.)

Trip Report: LaCoppa Coffee (Mill Valley, CA)

Posted by on 22 Jan 2013 | Filed under: Café Society, Consumer Trends, Home Brew, Roasting

LaCoppa has had a strange history for such a relatively “young” espresso roaster and café chain. Owner/founder Arnold V. Spinelli is the one constant — as he developed this endeavor after selling off his 14-store Spinelli Coffee chain (founded in 1986 San Francisco) to Tully’s Coffee back in 1998. (Curiously enough, Tully’s Coffee has since run aground from a chronic lack of cash flow and recently turned to Grey’s Anatomy hearththrob Patrick Dempsey to either save or sink them faster.)

Arnold had a period where he collaborated with Sal Bonavita and where the combined enterprise shared Sal’s last name. But today it’s all Mr. Spinelli, and LaCoppa Coffee sits proudly on Mill Valley’s main Lytton Square off on a corner — roasting their own but also serving retail coffee drinks.

Entrance to LaCoppa Coffee, Mill Valley LaCoppa's display case of desserts and coffee menu inside

LaCoppa Coffee's Melitta pour-over bar: old school German-style and not that J-stuff LaCoppa's counter for selling roasted beans inside

They sport outdoor bench and French café chair seating along the Throckmorton Ave. sidewalk for maximum people-watching. There’s also covered outdoor seating overlooking Lytton Square along Miller Ave. Inside it’s a small space with mostly bench seating and a couple of tiny, zinc-topped café tables. There’s a dessert counter and bean sales for their many blends (they use their Espresso Speciale for their espresso drinks). They also offer a true Melitta bar service, reminiscient of a time a decade ago when the few pour-over bars in the Bay Area were decidedly German and not Japanese — as current trends dictate.

Their four-group Pasquini machine at the entrance shows its age, and the staff show their unawareness by leaving the portafilters cooling outside of the machine’s group heads. (Doh!) Espresso shots are served as gargantuan doubles by default: with a thin, paltry layer of crema on a huge surface of a wide-mouthed, classic brown ACF cup. It tastes of tobacco smoke and some of that old-style dark SF-style roasting (i.e., Spinelli) with a touch of ash. The milk-frothing is generally decent, even microfoam. In any case, it’s not your best coffee shop but it’s a likeable one — even if it’s a complete throwback to espresso in 1980s San Francisco.

Read the review of LaCoppa Coffee in Mill Valley.

LaCoppa Coffee's dank Pasquini and the scary lack of portafilter handles in the group heads The LaCoppa Coffee gargantuan espresso and cappuccino

Trip Report: The Station S.F.

Posted by on 01 Jan 2013 | Filed under: Local Brew

This corner espresso bar and retail space opened in August 2012, taking over a space that was formerly Bentley Carpet Mills. (It is also currently housing a pop-up clothing store called Taylor Stitch.) Large windows allow a lot of light in. The inside is also marked by a stark black + white color scheme. They offer breakfasts and panini and a relatively ample shelf of coffee merchandising. And why not? They know what they’re doing here. There’s large Blue Bottle signage on the front window, and they serve pour-overs using Blue-Bottle-logo Bonmac ceramics.

Corner view of The Station S.F. Inside The Station S.F.

Their espresso machine is a three-group, heat-exchanger BFC, which is an unusual (and decidedly knowledgeable) choice. Word has it that it’s a loaner and will eventually be replaced with a La Marzocco, but they’re not hurting for a switch by any means.

Using their BFC and Blue Bottle’s 17ft Ceiling blend, they pull properly short shots of espresso with a sweet aroma and a glass of sparkling water on the side. It has a mottled medium and darker brown crema with a subtle flavor that’s moderately potent: not too sweet, but far from any earthier notes. More spices and light on the herbalness with almost no tobacco. Definitely improving the coffee in the neighborhood, even with the new (and brick & mortar) Réveille Coffee Co. location opened up across the street.

Read the review of The Station S.F.

Front counter with BFC machine and Heath cups at The Station S.F. The Station S.F. espresso

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The most important public face of specialty coffee today

Posted by on 26 Dec 2012 | Filed under: Beans, Café Society, Consumer Trends

The specialty coffee industry has a strangely ambivalent, love/hate relationship with the mainstream. On the one hand, it thrives on an independent spirit rooted in independent businesses, an artisinal “craftsman” approach, an often bristling indifference to its customers, and it eschews much of anything that smells like the status quo (the stereotypes about things like sleeve tattoos and body piercings are hardly an anomaly).

And yet specialty coffee is also desperate for public approval, acceptance and validation, with many in the industry applauding virtually any public mention of decent coffee in the general media, coveting a rightful place in the pantheon of food television’s popular glow, and even going so far as to be willingly (and eagerly) exploited by TED. (And don’t get us started on the resulting Coffee Common star chamber charade.) This makes specialty coffee a bit like the high school social misfit that both publicly heaps scorn on the school’s popular cliques while secretly wishing to be a part of them.

Todd Carmichael prepares greens for an on-the-spot roast at origin on 'Dangerous Grounds'

Todd Carmichael prepares greens for an on-the-spot roast at origin on ‘Dangerous Grounds’

For the purposes of this post, we focus on the latter part: public visibility and legitimacy. And although the public mainstream today has had more than a few regular media exposures to the world of specialty coffee, the most effective and compelling by far has been Todd Carmichael’s recent Travel Channel TV program, Dangerous Grounds.

But Todd Carmichael is a *bleeeeep!*

Among some in the industry, this may seem heretical — if not unjustified. Highly respected, legendary professionals in the field such as Tom Owen (of home roasting Sweet Maria’s fame) have even created video parodies the show’s very concept — i.e., travel to coffee’s origins as a sort of danger sport — over a year ago and well before the show was even created. Others still see polar explorer and SCAA outsider Todd Carmichael, and his La Colombe Torrefaction coffee operations, as decidedly “pre-Third Wave” — akin to a shorthand for “don’t trust your coffee to anyone over 30″. (Five years ago Nick Cho, portafilter.net host and then of D.C. Murky Coffee fame, once publicly announced terminating his readership here for, among other things, a favorable post we made on La Colombe.)

However, over the years, specialty coffee has repeatedly proven itself incapable of speaking to layman consumers without trying to strong-arm them into first becoming like-minded professionals. This is a fundamental reason why Dangerous Grounds works: it hasn’t forgotten that good storytelling, even if embellished a bit, is at the heart of any legitimate mainstream media success.

Contrast an hour-long episode of Todd’s travels, trials, and tribulations with what the specialty coffee industry would otherwise celebrate as great video: sensory, stylized video montages/wannabe-TV-commercials that seem entirely designed to appeal to fellow coffee professionals. To the layman, these videos are unoriginal exercises in coffee navel-gazing — as utterly monotonous as the ubiquitous “hand-on-mouse” shots that dominated every 1990s TV show about the World Wide Web. You know it works when people who aren’t into coffee find the program entertaining, because the inconvenient truth is that video about coffee, like video about wine, is inherently boring.

Of Oliver Strand and Erin Meister

Which isn’t to say that video is the only way to bring the message of specialty coffee to the masses. Regular New York Times columnist Oliver Strand achieved a kind of patron saint status among the specialty coffee industry because a) his words were distributed in the nation’s preeminent newspaper, and b) he spoke cohesively about subjects the industry is frequently too tongue-tied to speak for itself. A rare case of a layman who reports on the specialty coffee world, industry blogs, coffee Web sites, and tweets alike eulogized the recent news of the demise of “Ristretto”, his occasional coffee column in the New York Times.

Contrary to some opinions in the specialty coffee world, Oliver Strand does put his pants on one leg at a time

Contrary to some opinions in the specialty coffee world, Oliver Strand does put his pants on one leg at a time


That said, despite good writing, Strand’s articles virtually never broke any new ground, proposed any original thought, nor provided an opinion. Of course you could say that a journalist’s core mission is to reveal the truth, regardless of opinion. But his stories typically consisted of news or trends that had been well-covered elsewhere on the Internet, often failing at the “new” part of the word “news”. As a result, and as coffee laymen ourselves, we almost never learned anything new from Ristretto. This unfortunately made Ristretto function a little more like specialty coffee’s society pages, where industry insiders wondered whether their name might feature or not in the latest edition.

A bit more of an industry insider, Erin Meister has worked in customer support for Counter Culture Coffee and has developed some of her own barista chops. She has posted coffee articles in a variety of publications, but she’s received most of her attention and accolades for her regular column at the Serious Eats Web site.

The first problem is in the Web site’s name: Eats. How can we take Serious Eats seriously about coffee when its very name excludes the subject matter? That’s like reading Men’s Health for tips on menopause. (Are you listening, Good Food Awards?)

But far more troubling is an editorial slant that seems focused on evergreen content designed for SEO rankings, with insipid article titles like “Our 5 Favorite TV Coffee Shops“, “5 Coffee Tattoos We Love“, and “5 Reasons to Hate Starbucks“. Although we’re sure Ms. Meister has no say in the copy-editing matter, it follows the old ladies’ home journal formula of the words “secrets” and “perfect” plus a numeral combined with warmed-over content that’s been posted on the Web 120,000 times prior. There’s also something creepy about reading articles written more for computerized Web crawlers than for actual humans.

Love it or hate it, this is specialty coffee’s most important public face

Todd Carmichael prepares to descend a zipline in search of coffee on 'Dangerous Grounds'

Todd Carmichael prepares to descend a zipline in search of coffee on ‘Dangerous Grounds’

By contrast, when it comes to Dangerous Grounds we do actually learn something new. Even just the legacy of Haitian coffee alone. Maybe survival tips in the jungles of Borneo aren’t very practical, but they are far from retreads — and the storytelling makes for good television. We’ll collaborate with you any time, Todd.

Curiously enough, all three personalities have had to confront the specialty coffee industry’s excesses of preciousness in recent times: Meister with barista attitudes (one of her best pieces of the past year), Strand berating industry pros for not even providing basic contact information in a speech at this year’s Nordic Barista Cup, and Carmichael’s rants against hipster coffee. That gives us strange comfort in knowing we’re not alone in trying to escape the dysfunction.

Trip Report: Caffè Pascucci, Indiranagar (Bangalore, India)

Posted by on 10 Dec 2012 | Filed under: Café Society, Foreign Brew

The original Caffè Pascucci in India was something of an anomaly: it was a truly cosmopolitan location in the thick of Bangalore that also served things like pasta and wine. (Something even the San Francisco edition does not do.) Unfortunately, it didn’t last very long. But for whatever reasons, it quickly spawned three other Caffè Pascucci locations in other Bangalore neighborhoods: Indiranagar, Jayanagar, and J P Nagar.

Located on a tree-lined, semi-residential street in Bangalore’s upscale Indiranagar neighborhood, this location doesn’t carry wine nor coffee merchandising (nor half the desserts on their menus). But they do have a lot of the other trappings of an international espresso bar. They sport an outdoor patio in front with café tables and chairs — just down from a sugar cane juice vendor who frequents the cricket grounds nearby.

Entrance to Caffè Pascucci, Indiranagar Inside Caffè Pascucci, Indiranagar

Inside they pump up the Western pop music amidst the classic black-and-red Pascucci motif: red and white leather chairs and loveseats, small café tables, and free WiFi. They also serve sandwiches and pastas.

Using a two-group Pascucci-branded Fiorenzato in the back, they pull shots in a Pascucci-branded glass cup with a healthy-looking medium-brown crema and a couple of lighter heat spots. It tastes a little more bitter than your typical Western espresso in India, but the body is solid. With a flavor of tobacco smoke and some cloves. At least when it comes to the coffee, it is a significant improvement over their original MG Road location. For a mere Rs 55 (about $1).

Read the review of Caffè Pascucci in Indiranagar, Bangalore, India.

Fiorenzato and service counter at  Caffè Pascucci, Indiranagar Double espresso at Caffè Pascucci, Indiranagar

Back to the Grind: George Howell Coffee

Posted by on 05 Dec 2012 | Filed under: Café Society, Consumer Trends, Foreign Brew, Quality Issues, Starbucks

Despite the article’s cringe-laden writing, it was nice to see coffee legend George Howell getting a write-up in this month’s Boston Magazine: Back to the Grind: George Howell CoffeeBoston Articles.

Strike a pose with the pooch, George!If you don’t know who George Howell is, you may as well be drinking Maxwell House out of a dirty gym sock. His coffee legacy goes as far back as the 1970s where — in contrast to the industry drive for cheaper, more plentiful coffee at the time — George was a pioneer in selecting higher quality bean stocks and roasting them at different levels to bring out their finer qualities. He has old ties to Alfred Peet, of Peet’s Coffee & Tea fame, and the early days of Starbucks and CEO Howard Schultz — who ultimately watered down much of everything he stood for.

In more recent years, George was the brainchild behind the Cup of Excellence competitions. Today he’s forging his own coffee vision in Boston now that his non-compete clauses have finally expired.

That said, Mr. Howell is no stranger to controversy either. It’s ironic that Mr. Howell rightly dismisses the overly precious treatment coffee has been given lately — including the frivolous nature of latte art competitions (something we dearly agree with). Because he is also credited with inventing the beverage that essentially gave birth to the coffee-flavored milkshake: the Frappuccino. (Btw, the name frappuccino is derived from frappé, which most people forget is actually a Greek word. After all, the Greeks really did invent everything — including the art of saying you invented everything.)

George is only missing the obligatory white labcoat for this shot of him with a vac pot

All of which is made much more difficult to appreciate given the article’s hackneyed and superficial writing. It’s a bit of a predictable paint-by-numbers magazine bio piece, right down to an opening description of Mr. Howell’s attire on the day — which, btw, included the incredibly relevant “button-down shirt the color of orange sherbet”. The article insufferably regurgitates the retold version of this “third wave” business as perpetrated by the many terrorist cells of Third Wave hijackers. It also so wrongly fashions coffee cupping into some elevated consumer ritual for appreciating coffee — as if it were a realistic analogue to wine tasting.

And in comparing the basic ratio math of the ExtractMoJo to “the precision of a nuclear physicist”, it smacks of that scientifically ignorant “Golly gee whiz, Wilbur, you must need a PhD in chemical engineering to operate that vacuum pot!” cluelessness. It’s more of that dumbing down of honest science and math in America that’s usually reserved for Hollywood movies. (Note: I often have the urge to bitch slap “A Beautiful Mind” director, Ron “Opie” Howard, for introducing the infamous “String Theory” movie trope of representing math or complexity through pegboards interconnected by string and thumbtacks.)

But don’t let all that stop you from reading it. Just keep an airsickness bag at the ready to get through it.

Trip Report: Wrecking Ball Coffee Roasters

Posted by on 25 Nov 2012 | Filed under: Café Society, Home Brew, Local Brew, Machine, Roasting

Trish Rothgeb and Nick Cho are coffee notables from the Northwest and D.C. area, respectively, and they’ve combined forces in recent years as the roasting/brewing partnership behind Wrecking Ball Coffee Roasters. Nearly seven years ago on this Web site, Trish and Nick became a rather infamous pairing ever since Trish was first credited with coining the coffee term “third wave” — i.e., before it was immediately co-opted by coffee hucksters and carnival barkers.

The idea behind Wrecking Ball is that Trish — a former Director of Coffee for Seattle’s Zoka — focuses on the coffee roasting. Meanwhile, Nick — portafilter.net podcast host, former Murky Coffee owner, and famous wannabe cockpuncher — focuses on the brewing and coffee service.

Entrance to Wrecking Ball Coffee Roasters Entering the Firehouse 8 space with Wrecking Ball way in the back

Even past Wrecking Ball in the Firehouse 8 space, you can see the old fire pole Museum-like display shelves inside Firehouse 8/Wrecking Ball

While their roasting operations are near Redwood City, they have a lone retail café in SF in the Firehouse 8 event space. A former firehouse (there’s even a brass fire pole towards the back), it’s a vast, airy space that’s frequently inhabited by pop-ups that sell jewelry & clothing or weekend waffles. There are occasional display cases to show off some of these wares (giving it a slight museum feel), plus brick masonry at the entrance, stone floors, tall ceilings, and a row of simple café tables lined up at the entrance. Wrecking Ball is something of a permanent fixture here, however — just opening earlier this month.

In a rear corner they sport Kalita Japanese brewers (Nick has long been quite a fanboy) and scales for measuring coffee grounds precisely. They also sport a two-group La Marzocco Strada and a La Marzocco Vulcano grinder. For their espresso they use their 1UP blend ($2.25 for a doppio) and pull shots with a dark, even, textured crema. There’s a strong herbacity to it, and fortunately it tastes more like coffee and less like blueberries and flower petals like many new roasters seem to profile too heavily.

Solid stuff: this is definitely one of the finer (if not quieter) places for an espresso in the city. And credit to Trish, as the take-home 1UP beans worked great on our home espresso setup as well. We only wish the roast dates weren’t approaching two weeks old when we bought it.

Read the review of Wrecking Ball Coffee Roasters.

Homage to the old firehouse at the entrance to Wrecking Ball Piles of beans and Kalita gear at Wrecking Ball Coffee Roasters

Wrecking Ball's La Marzocco Strada The Wrecking Ball espresso

Automating Mediocrity: The Saeco Syntia Focus Home Espresso Machine, Part II

Posted by on 23 Oct 2012 | Filed under: Add Milk, Consumer Trends, Home Brew, Machine, Quality Issues, Starbucks

Group head inside the Saeco Syntia FocusTwo months ago we reported on our trials with a superautomatic home espresso machine representing much of the state-of-the-art: the Philips Saeco Syntia Focus. Reading Saeco’s product literature and marketing communications, you’d be led to believe that this machine made “the perfect espresso” every time. But to most people who read our original post two months back, the Saeco committed unforgivable crimes against coffee.

The truth lies somewhere between those polar opposites. And now that we’ve had two months of regular use to better explore the machine’s merits and limitations, here we revisit this topic in greater detail.

The Robots Aren’t Winning

First of all, it’s critical to note that there’s very little (if anything) uniquely problematic with the Saeco Synthia Focus that you won’t also find in many of its up-market, superautomatic home espresso machine bretheren — whether they are made by the likes of Jura, Capresso (and now Jura-Capresso), Nespresso, or the decidedly more dubious Breville, DeLonghi, or (*gag*) Krups.

However, when talking about superautomatics for the home, the source of their coffee is a major differentiator within these product lines: there are coffee pod machines, and there are machines that use real coffee. That we use the term “real” coffee — to differentiate what most people recognize as coffee from anything that comes packaged in a proprietary system of cartridges — is only partly facetious.

Pakma Lakshmi pimps Nespresso for the massesPod machine coffee may be marketed and priced as if it were elite quality coffee, but in truth it is arguably just a step up from instant coffee. Top Chef host Padma Lakshmi may have signed on as ambassador to Nespresso. But since Nespresso is pre-ground coffee produced by the world’s largest food conglomerate, she may as well be the ambassador to Del Monte canned peas.

Any coffee brewing system with the option of using whole bean coffee, ground to order, and where the consumer can vouch for the coffee’s roast date, should theoretically have a massive freshness advantage over its pod machine competition. Except that’s not exactly what happens in practice. The Saeco Syntia Focus has this great advantage. But like many of its peers, it squanders it — producing espresso shots that hardly seem like an improvement over pod coffee. Most visibly notable is how sickly pale the crema is on the shots it produces.

Genesis of a sickly pale espresso shot with the Saeco Syntia Focus

The Sickly Pale Crema: Bane to All Superautomatic Home Machines

To improve the shots, we took advantage of several machine adjustments: setting the built-in grinder to its finest grind, setting the volume of coffee deposited in its filter basket to its maximum, and reducing the overall volume of the shots. The first shot the machine produces after powering up is always a ghostly pale blonde and is rather insipid. So we let its built-in “Adapting System” tune itself to the coffee with a few successive shots, which do noticeably improve to a crema that’s slightly fuller, darker, and with more texture that might even include microbubbles.

Hence one of the myths we discovered about superautomatic espresso machines: despite their promise of robotic consistency, the shots are somewhat variable.

Yet despite all of our improvement measures, the best shots we could muster with the Saeco Syntia Focus quite literally paled in comparison to the routine shots we pulled with our Gaggia G106 Factory (with a new brass piston) + Mazzer Mini home set-up. Once we fixed our old home machine, we used a four-day-old roast of The Boss from Barefoot Coffee Roasters to run side-by-side experiments. The flavor and body of the Saeco shots didn’t measure up to the Gaggia pulls, but the visual difference was even more dramatic.

Espresso shots pulled of a 4-day-old roast of The Boss: left with the Gaggia, right with the SaecoAs if the question isn’t rhetorical, which of the two espresso shots looks more appealing in the photo at left? Hint: a friend pointed out that the shot made with the Gaggia “looks like cocoa”. The other shot looks like weak drip coffee mixed with milk. Meanwhile, a brochure that comes with the Saeco (called a “Passport”) states that the crema “should be hazelnut brown with occasional darker shades.”

Despite our Saeco machine adjustments, clearly something is wrong with its extraction. We managed to rule out the Saeco’s built-in grinder as a major problem, as the Saeco offers an option to bypass its grinder with pre-ground coffee. Using our Mazzer Mini, we poured fresh grinds of the same coffee directly into the machine and didn’t notice a significant difference in the resulting shots.

After a lot of trial and error, we narrowed down the Saeco’s failures to brewing times. After a pre-infusion of around 4.5 seconds, the machine runs an extraction for only about 10.7-11.3 seconds. This is significantly less than the 20-second-plus extraction times recommended in most reputable espresso guides. And unfortunately, extraction time is one variable that the Saeco machine does not let you adjust. (A Saeco customer support woman in Ohio attempted to follow up with us to help “correct” our problems, but she never returned our call.)

While the pressure of espresso extraction certainly accelerates the necessary 3-4 minute brew times of proper coffee-to-water contact in a pour-over cup, a mere 11 seconds is far too little brewing time for espresso. We’ve recently seen reviews boasting of a coffee machine’s 45-second end-to-end brewing times, and here the Saeco Syntia Focus requires a mere 33 seconds from button-push to serving.

This is akin to a hospital’s maternity ward boasting that you can have your baby there in only 7 months. Premature babies are bad, and so is premature espresso. Is waiting 10 more seconds that unreasonable to get a properly extracted espresso? How is this a selling point?

Shot of The Boss made from the Gaggia G106 Factory One of the best shots we could pull with the Saeco Syntia Focus

And yet we continue to use the Saeco quite a lot

Despite its obvious quality limitations, we honestly like the Saeco machine and have even grown somewhat fond of it. We still use it quite a lot and even look forward to the so-so espresso that it produces. Why we still use it is largely a matter of push-button convenience. Call it “laziness” or less time spent making acceptable espresso.

Because time is money, despite what the home finance trolls keep telling us. Even the pod machines aren’t quite as convenient as the Saeco, because you can go through several rounds of push-button espresso before having to empty out the tray of spent pucks.

Spent grounds caking up inside the Saeco Syntia FocusBut speaking of spent grounds, the Saeco is far from “self-cleaning”. It’s a bit like automating your own sloppy minimum wage employee, given the internal mess you have to clean up every few days.

The Saeco’s product designers clearly took some shortcuts on keeping it clean back there: the black plastic and embedded compartment make visibility of any coffee ground mess particularly difficult to see without a small flashlight, and the stuff accumulates in the oddest random corners. Let it accumulate too long, and the machine will jam up like a printer — continually spitting perfectly fine ground coffee into its spent puck dumpster, with only a momentary warning light flashing just before nothing comes out of its brew head. Then the lights proudly tell you the machine is ready to brew another shot.

This is perhaps the most aggravating thing about the machine: the “Saeco Adapting System” will waste multiple shots of your best new coffee beans — immediately dumping them in the spent grounds litter bin without even extracting so much as an ounce of coffee — while it tries to adjust itself to the new coffee. There are few things more agonizingly wasteful than seeing your prized, expensive coffee beans being ground up and spit out in a wet, dirty waste bin for several cycles with no indication of when it might decide to produce any espresso.

Surprisingly decent milk frothing from the Saeco Syntia FocusOne surprise was that its milk frothing, with its wacky pannarello wand attachment, is surprisingly good — blowing away my Gaggia G106 Factory in terms of steam pressure and foam consistency.

All things considered, we still wouldn’t pay more than $350 for the Saeco — despite its $1,000 retail price tag. And even for that money, we would rather have a simple, used Rancilio Silvia. Despite its obvious conveniences, we’re reluctant to put top-quality coffee in the Saeco. We certainly wouldn’t waste our best home roasting labors on the mediocre espresso it produces. Fresh roasted beans do make a difference, but beans of the highest quality are largely lost on this machine.

Thus there’s a sort of arrogant hubris to the Saeco Syntia Focus and virtually all of its $1,000 superautomatic home machine competitors. Consumers are promised the “perfect” espresso every time by these devices, and for a cool grand who wouldn’t expect that? But clearly these machines have not benchmarked themselves against what’s long been possible among home espresso enthusiasts.

Instead, what consumers get is closer to Starbuckshome Verismo machine — a home version of the automated push-button espresso experience that CEO Howard Schultz arguably said sucked the soul out of the company several years ago. Rather than offering technology and features that enable home consumers to enjoy the wealth of freshly roasted, top-quality coffee varieties now available on the market, consumers are given the bland, mass-produced experience common to any of 40,000 identical cafés. Worst of all, these home machine manufacturers tell consumers that this is perfection — and that consumers thus have no need to aspire for anything better than the mediocrity they offer.


UPDATE: November 16, 2012
Because we will still continue to experiment despite expecting the least encouraging results, we finally discovered a coffee that really excelled in the Saeco Syntia Focus: Stumptown Coffee Roasters‘ Grand Cru Guatemala Finca La Injerto – La Cima.

This was a bit of a shock, given previous underwhelming results. Grand Cru coffees mark one of the true differentiators for whole bean machines like the Syntia Focus over their pod-based brethren: the world’s elite coffees simply do not have the supply volume to make them a viable option for packaging, mass distribution, and mass production in coffee pods.

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