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Trip Report: Verve Coffee Roasters (downtown Santa Cruz, CA)

Posted by on 03 Jun 2012 | Filed under: Foreign Brew, Local Brew, Roasting

Opening around Thanksgiving of 2011, this downtown location of Verve clearly ups the design aesthetics and sends a signal across the street of the venerable Lulu Carpenters. If only the coffee service could live up to everything else promised by visual pageantry here.

It’s a beautiful, open space with a prime location. A former curiosity shop (fruit baskets, etc.) called “Best of Everything Santa Cruz”, this space remained vacant for a number of years prior to Verve’s move-in. There’s a lot of exposed, unfinished wood integrated in its interior design (though less wood than, say, Sightglass) and bare, decorative hanging lightbulbs.

Pacific Ave. entrance to Verve Coffee Roasters in downtown Santa Cruz Service counter and Strada machine in the downtown Santa Cruz Verve Coffee Roasters

Wall of Merchandising, Verve Coffee Roasters in downtown Santa Cruz Another Strada and another three Mazzers, Verve Coffee Roasters in downtown Santa Cruz

It’s an airy space with seating concentrated at stools and window counters along Pacific Ave. and Front St. There’s also larger wooden tables with affixed, movable seating that suggests a strange cross between a McDonald’s and a German biergarten. There’s a wall of merchandising, which includes a variety of freshly roasted coffees. And not that we’re big fans of marketing literature, but they oddly offer nothing for potential consumers to discriminate their different coffees. This becomes particularly perplexing when they offer roasts from four different El Salvador farms as when we visited. (For the record, we tried some of their El Salvador La Benedición, which we randomly purchased and recommend after some home trials.)

They showcase two gleaming three-group La Marzocco Strada machines, each accompanied by three Mazzer grinders featuring three different bean stocks. It’s not like their service counter doesn’t take the appropriate time — waits for an espresso shot can be 5-10 minutes even at 3pm on a Saturday. But the resulting shot, using their Sermon blend, had a tepid serving temperature, a thin medium brown crema with some limited texture, and a watered-down body that tastes of wet tobacco leaves. Served in notNeutral cups with a side of sparkling water.

The Verve Coffee Roasters espresso in downtown Santa Cruz: leaving a little to be desired The Verve Coffee Roasters macchiato, downtown Santa Cruz

It is surprisingly disappointing, given the quality at their mothership location, although not inconsistent with most places that opt to showcase modern pressure-control machines like the Strada or Slayer. (Too often we find that new toys or aesthetics can matter more than a good end product.) It certainly could be an off barista or one that refused to sink shot when they should have. But the overall experience leaves you with the impression that the emphasis and expense here are focused on the wrong, superficial things.

Verve Coffee Roasters showcases their awards, and yet its not on display in the cupA setup like this with the results they produce are as wastefully aggrevating as the guy with the $60,000 Porsche roadster driving 55mph in a 65mph zone along US 101 — using the passing lane instead as a retirement lane to mentally check-out and avoid making any driving decisions. We will take a storebought roast with a cheap, used La Spaziale machine and a barista obsessive about perfecting his/her shot — and who knows how to use the equipment properly — over this puffed-up experience anyday. It may cost a mere $2.75, but when you can get comparable quality shots for $1.25, Verve is letting their standards and their customers down. Verve is clearly capable of much better, so a revisit is mandatory.

Read the review of Verve Coffee Roasters in downtown Santa Cruz.

Trip Report: Simple Pleasures Cafe

Posted by on 09 May 2012 | Filed under: Café Society, Local Brew, Roasting

Now is that rare time of year where being way out in the Avenues doesn’t feel like being a political prisoner living in exile. For a few weeks out of the year — before the blanket of cold fog transforms the western half of San Francisco into nature’s largest refrigerator — tourists and locals alike experience a brief hallucination where places like SF’s Richmond District seem like attractive, undervalued beachfront property.

Just above the ruins of the old Sutro Baths, the recently opened Lands End Lookout may serve the always-frightful Peerless Coffee in its mini café. But don’t let this neighborhood’s lack of Third Wave self-congratulation get your coffee taste buds down. Even if a bit of the Old West still seems alive here, it boasts some interesting — if not also eclectic — coffee bars.

Local patrons basking in the rare Richmond sun in front of Simple Pleasures Cafe Chalkboard menu and La San Marco inside Simple Pleasures Cafe

Take Simple Pleasures Cafe. Its name might suggest a sex toy store if it were in some SF neighborhood a few miles East. Here it is a coffeehouse that claims to be the oldest in the Richmond District, in operation since 1978. Two doors down is their roasting facilities. It’s a social place that serves as an active community center. On these rare fair-weather days, the sidewalk out front can be populated with many of the eclectic local characters conversing on café tables and chairs.

Inside they have the typical colored chalkboard menus that characterized SF cafes in the 1980s. Seating is among big wooden tables in front on numerous odd chairs in back. They offer live music, beer on tap, and espresso shots pulled from a two-group La San Marco machine. The pour is a bit large with a dark to medium brown, healthy crema. Yet the body is robust, with a bold, body-forward flavor of earthiness, chocolate, and tobacco. It’s a flavor profile that practically says, “Screw you and your hipster coffee.” We like that once in a while.

The experience here may feel a bit like you transported yourself to an SF café circa 1987, but that’s not always such a bad thing. Especially when you come to expect a little bit of weird when hanging out near San Francisco’s normally tourist-repellant oceanfront.

Read the review of Simple Pleasures Cafe.

Simple Pleasures coffee roasting operations, two doors down from the cafe The Simple Pleasures Cafe espresso - dammit we forgot to ask 'for here'

Trip Report: Goody Goodie cream & sugar Dessert Salon & Cafe

Posted by on 18 Mar 2012 | Filed under: Café Society, Local Brew, Roasting

This bakery/café first opened in 2010 as a joint venture of the Goody Goodie bakery and John Quintos, who’s behind Cento, Special Xtra, and Vega. It was originally named “StarStream,” and the coffee routinely followed the Quintos rubber-stamp formula of small La Marzocco Linea espresso machines and Blue Bottle Coffee. However, as the location developed it became less a café and more the relocated headquarters of the Goody Goodie bakery from their sidewalk window — hence the name change.

Entrance and front patio for Goody Goodie Baking and kitchen area inside Goody Goodie

Coinciding with that change, the coffee service also started taking on its own identity. They serve (dessert) waffles, cookies, and other goods that have earned the quirky bakery its deserved reputation, but the coffee here is no less serious — despite the flowery, heavy-on-pink flea market motif inside. There are two metal garden café tables and chairs along the front Harrison St. sidewalk and a collection of odd items in the interior: patio tables, a whimsical wooden bench, colorfully painted walls, and an odd collection of signage and curiosities that’s mildly reminiscent of Trouble Coffee.

Like Trouble Coffee, they deliberately toss sink shots that don’t measure up to their standards (always a good sign). But what’s particularly impressive is that they have a clear coffee philosophy that comes through: namely, with their switch to Emeryville’s Roast Coffee Co., they want to emphasize balance in their coffee flavor profile without all the overbearing citrus that’s become a tiresome trademark among many new coffee purveyors (see: brightness bomb).

Goody Goodie interior seating TJ Hooker tells us about Bonmac filters at Goody Goodie

Balance Lacking in the North American Coffee Palate?

Of course, seeing this philosophy in practice is music to our taste buds. Most North American coffee roasters of note have proven themselves incapable of creating dynamic coffee blends of much merit or finesse. It kills us how the typical Torino, Italy-based blend still runs circles around the Americans. Of all the new coffees we tried out in the past year for home espresso use, almost apologetically the imported Caffè Bomrad topped the lot of them.

But should we really be surprised that the brightness bomb has come to define the quality espresso in North America? To raise that specter of the ever-popular wine analogy again (hey, it’s been at least two weeks), North American wines have run a similar course. Over the past couple of decades, big, bold, fruit-driven, and overly oaky wines with the subtlety and grace of a ball-peen hammer have become the popular choice for American consumers. So much so that wine producers with a different palate in mind have had to circle the wagons with interest groups such as In Pursuit of Balance

Goody Goodie is still tuning in their custom blend with Roast, but for now it has a nice, restrained citric brightness that complements (rather than overwhelms) other notes like chocolate and caramel and some herbal pungency. (Perhaps very appropriate for a dessert café?) They pull modest-sized shots from a two-group Linea with a mottled medium and lighter brown crema in colorful Nuova Point cups. It’s great to witness someone trying to lead instead of following with their coffee.

Read the review of Goody Goodie cream & sugar Dessert Salon & Cafe.

Ordering counter and La Marzocco Linea at Goody Goodie The Goody Goodie espresso

Trip Report: Blue Bottle Coffee Co. (SFMOMA Rooftop Garden)

Posted by on 15 Feb 2012 | Filed under: Beans, Local Brew, Machine

Opening in May 2009, this Blue Bottle Coffee outlet is located inside the SFMOMA museum on the fifth-floor Rooftop Garden. It’s a rather elite affair, given the open space and the artworks that surround it. There’s seating on concrete floors and benches among modern sculptures, but there are also white metal café tables for seating.

Outdoor patio at the SFMOMA Rooftop Garden, with Blue Bottle inside Inside the SFMOMA Rooftop Garden with Blue Bottle at the far wall

Artistic desserts at the SFMOMA Blue Bottle CoffeeThey use Mazzer and Astoria grinders, offer Bonmac filters for single origin drip, and (quite unusual for Blue Bottle) a three-group Mistral Mirage Idrocompresso Triplette with manual levers.

They pull espresso shots with a medium brown crema and darker brown spots. It’s served quite short for a doppio, but it’s the right amount of potent: very well balanced, broad flavor profile of herbs, pungency, and some tobacco and honey. They use a special SFMOMA blend of five different beans, and it is a true blend — almost something of a rarity in the U.S. It’s one of the best homogenized examples of a blend that Blue Bottle offers. Hopefully they will make a blend like this more widely available.

Served in a Heath ceramics demitasse with a side of sparkling water. About as good as museum coffee can get.

Read the review of Blue Bottle Coffee Co. at the SFMOMA Rooftop Garden.

Three-group lever Mistral Triplette at the SFMOMA Blue Bottle Coffee The SFMOMA Blue Bottle Coffee espresso, in Heath ceramics

Trip Report: Coffee Bar (Financial District)

Posted by on 11 Feb 2012 | Filed under: Local Brew, Machine

Opening in October 2011, this new location of the Mission/Potrero Hill’s Coffee Bar expands their reach downtown to something you can actually walk to. The space is small and can get quite packed in a rush, but it’s clean, well-lit, and has a lab-like feel with its white countertops and lower cabinets.

They offer no indoor seating, but there is a short stand-up window counter and a few wooden sidewalk chairs and a bench in front. Even without the seating, it’s a wise choice for a new location — filling a void that many downtown patrons of decent coffee have lacked since the closure of Caffè Amici nearby. And they should clearly see this opening as a major neighborhood upgrade.

Entrance to Coffee Bar on Montgomery St. Accessories for sale in the Financial District's edition of Coffee Bar

Weighing extractions for accurate TDS in Coffee Bar, Montgomery St. Menu at Coffee Bar, Montgomery St.

The shop is set up to impress, as they offer scale-weighed hand pours — weighing being de rigeur for getting your TDS right in a shop since about 2010 — and espresso drinks from dueling two-group La Marzocco Strada machines. (To say nothing of the impressive baked goods from Sandbox Bakery.) To their credit, the menu is relatively simple and the options are focused.

They still seem to be dialing in on the quality of their espresso here, however, as it didn’t measure up yet to the standards at the Coffee Bar mothership. Using Mr. Espresso beans, they pull shots with a decent layer of a mixed medium and darker brown crema. The flavor is complex with an emphasis at the herbal pungency end. Served in black ACF cups.

Downtown SF not only again has good coffee, but the bar has been raised.

Read the review of Coffee Bar in the Financial District.

Staff working a La Marzocco Strada and some pour-overs at Coffee Bar, Montgomery St. The Coffee Bar, Montgomery St., espresso

KQED Forum gives some radio love to Bay Area coffee

Posted by on 10 Jan 2012 | Filed under: Add Milk, Barista, Beans, Café Society, Consumer Trends, Fair Trade, Foreign Brew, Home Brew, Local Brew, Machine, Quality Issues

Yesterday morning, KQED radio aired an hour-long Forum segment featuring a small round-table of SF coffee “luminaries”: SF’s Coffee Innovators: Forum | KQED Public Media for Northern CA. The panel included James Freeman, of Blue Bottle Coffee, Eileen Hassi, of Ritual Coffee Roasters, and an unusually quiet Jeremy Tooker, of Four Barrel Coffee.

What? Coffee talk that isn't exclusively a podcast?Much like the title of its associated Web page, the radio program played out like your typical coffee innovator/”third wave“/bleeding-edge routine that we’ve become accustomed to over the past decade. While a bit heavy on the Coffee 101 — particularly when callers asked common FAQ-type questions that have been answered on the Internet 20,000 times over already — KQED produced a good program overall.

Some of the more interesting comments included Eileen Hassi stating that “San Francisco has better coffee than any other city in the world” — with the only potential exception being Oslo, Norway. We’d like to think so, and there’s a bit of evidence to back that up.

James Freeman noted Italy’s “industrialized system of near-universal adequacy,” which is a different but accurate way of summing up our long-held beliefs that outstanding coffee in Italy is almost as hard to find as unacceptable coffee. Other covered topics included coffeehouses eliminating WiFi, Berkeley’s Caffe Mediterraneum inventing the latte, the Gibraltar, and even James Freeman designating home roasting as coffee’s “geeky lunatic fringe.”

The rumors of home coffee roasting’s meteoric rise have been greatly exaggerated…

Samples of green coffee beans for pre- or post-home-roast blendingWhile it’s worth noting that Mr. Freeman started as a home roaster, recent media coverage of home roasting has been a bit bizarre. To read it in the press these days, you’d think home roasting were at its apex rather than continuing its gradual decline towards its nadir. This despite numerous media stories covering it over five years ago as some hot new trend.

At the 2006 WRBC, we were perplexed by the complete lack of home roaster representation among the event’s attendees. (Namely, any home roaster worth his weight in greens would have been giddy over the reappearance of the Maui Moka bean. Nobody there even noticed.) And yet by 2009 we noted a real decline in online home roasting community activity, and we wrote about some of the underlying reasons for it.

South India coffee

Indira Darshini in Bengaluru makes decent South Indian coffeeCuriously enough, the first caller to the radio program (at 12’12″ in) mentions a recent trip to South India and his interest in South Indian coffee. I’m posting this from South India — Bengaluru (née Bangalore), to be precise. And I have to say, I’ve become quite fond of both South Indian coffee and the South Indian coffee culture.

Sure, they prefer it sweetened and with hot milk (that often has a skin still on it). The coffee is often cut with cheaper chicory and is brewed with a two-chambered cylindrical metal drip brewer — not unlike a Vietnamese brewer or an upside-down version of a Neapolitan flip coffee pot. But damn, if this stuff isn’t good. Even better, there’s a culture of regular coffee breaks that would be familiar to many Mediterraneans.

South Indian coffee at Indira DarshiniWe’ve reported from India before, but only from the North — which isn’t known for a strong coffee culture beyond young people frequenting chains that emulate the West. Bengaluru is home to the Coffee Board of India, and this weekend I hope to head out across its state of Karnataka to visit origin at the Kodagu district. Also known as Coorg, this district grows a good amount of India’s good coffee. (Yes, they even grow really good robusta there. Just ask Tom Owens of Sweet Maria.) Details certainly to follow…

Trip Report: Sightglass Re-Redux (Version 1.0), or now with a couple more places to sit

Posted by on 15 Oct 2011 | Filed under: Add Milk, Barista, Beans, Café Society, Consumer Trends, Local Brew, Machine, Roasting

As we last left our story, SOMA‘s ever-morphing Sightglass Coffee was glacially executing on its grand designs to become a major SF roastery and a spacious coffee destination. It had been over a year since we last walked among the spent heroin needles of nearby 6th Street, so much of our new Sightglass experience had been through retail brightness bombs sold throughout the Bay Area using Sightglass’ own roasts.

This past week we finally got the chance to revisit Sightglass, and we can safely say it has largely succeeded at its very ambitious goals. We say “largely”, however, because we have more than just a little qualified ambivalence for what exactly Sightglass has become.

Sightglass adds a couple of chairs over their previous dearth of seating options Sightglass Coffee's service area, with wall o' coffee in back and the observation deck above

Sightglass’ original cubbyhole is now merely the doorway entrance to a vast warehouse space dedicated to exposed wood beams and coffee production. There are a couple of split levels upstairs for staff and vast amounts of stand-up counter space all around the floor plan. But while the square footage of this coffeeshop has expanded some 100-fold, there is seating for only about a dozen more people than before. There is window counter seating along the 7th Street sidewalk. But between that and the bicycle parking at the other end of the building there is virtually no place to sit.

The deliberate scarcity of seating is a decidedly useful move to ward off the laptop zombie set. And we wish far more places catered to stand-up espresso service the way it is a cultural institution in places like Italy. But somehow a place like Four Barrel makes their zombie-warding mojo seem natural and organic to the space, whereas at Sightglass it comes off like a lack of planning.

It seems that every 30 minutes, it's time for a cupping at Sightglass CoffeeThe vibe inside is a bit unique for a Bay Area coffee shop. In some areas, children sometimes play on the floor with parents in an unusual day-care-lite-like fashion. Meanwhile, there is a noticeable bent towards employing comely female staff and an unusually high proportion of both staff and patrons wearing cycling caps. Yet there is an unusual shortage of the obligatory piercings and body art. And as if an homage to Four Barrel and its mounted boar heads, the sparse decór inside includes the occasional mounted desert animal skull.

As if to proclaim they can mimic more than just Four Barrel, there’s a trusty turntable by the coffee service area for playing vinyl copies of the Beatles’ Revolver or the Pixies’ Come On Pilgrim EP — giving it a little of that Stumptown Portland feel.

It really tied the room together

But enough about interior decorating: what about the coffee? For one, there’s an ample wall of the stuff for retail purchase. It’s not even the “$15 a pound” stuff we mentioned earlier this week: we’re talking the $19.50 for 12 ounces category. At which price, we want bottle rockets shooting out of our ears when we sip this stuff. After sampling some of their Guatemala Finca San Diego Buena Vista Yellow Bourbon at home, let’s just say we’re not giving up our Barefoot Coffee take on Edwin Martinez’ Finca Vista Hermosa — despite some recent local press love.

The general quality of barista here seems to have raised a notch with their expansion. In store they offer Chemex and Hario V60 brewing of three different cultivars — plus the usual espresso drinks, a few baked goods, and the usual Hooker’s Sweet Treats salted caramels. And to pull those shots they employ both Slayer and La Marzocco Strada machines at opposite ends of the service area. Explaining the difference between the two espresso machines to a friend who was there with us, there’s really no other polite way to say this: owners Jerad and Justin Morrison are total name brand fad whores. So we merely described the machines as “last year’s model” versus “this year’s model” — and then proceeded to pay on their iPad checkout system, established here since the week the iPad went public.

Plenty of coffee, dueling DJs at the Slayer and Strada, and a turntable straight outta Stumptown, Portland Santa Fe comes to the public sink at Sightglass Coffee

Living up to their reputation as worshippers at the altar of the brightness bomb, they pull espresso shots with a rather one-dimensional, medium brown, even crema that struggles to coat the surface. It is very bright and flavorful in a citrus-meets-malt way, but surprisingly not overwhelmingly so. Though there is a tinny, almost metallic taste in the finish where it lacks any real sweetness or molasses-like smoothness.

Of course, a lot of people in North America enjoy this flavor profile. But it becomes particularly problematic when it comes to American’s love of milk-based espresso drinks. Their cappuccino is what we might call a “supermodel” cappuccino — pretty and perfect on the outside, but vapid at the core and lacking any real substance. Despite the beautiful appearance and accompanying latte art, their cappuccinos are tepid, milky, and lack any real punch that can hold up to the milk. We honestly cannot recommend the cappuccino here, as the primary brightness notes in the espresso are lost to become something insidiously bland and rather flavorless.

The Sightglass espresso: it even looks bright Sightglass Coffee's

Sightglass’ place in SF’s coffee pantheon

It’s fair to say that by establishing both their roasting operations and a large service area, Sightglass has positioned themselves as one of the premiere coffee destinations in San Francisco. These days, that says something. However, we cannot help but feel there’s a missing attention to detail here that holds Sightglass back from being among the very best — this despite a web site that proclaims their “deep attention to detail.”

Probat roaster on display, just as workers reapply bolts without washersThere’s nothing inherently flawed in name brand fad whoring if you get the execution right. But without that execution, you risk appearing as though you’ve followed a checklist for a paint-by-numbers Third Wave coffeeshop — rather than being something with a soul and substance of its own. We don’t even mind if your interior design ideas were lifted from the Stumptown and Four Barrel catalogs as long as your attention to detail comes out in your coffee. Forget the other details for a moment: a washed-out, bland cappuccino just doesn’t cut it.

An almost poetically symbolic example of this attention-to-detail problem was evident watching the team perform maintenance on their on-site Probat roaster (aka, “the sightglass”). They re-applied the mounting bolts to their Probat … without washers. Sometimes it takes just a little extra effort to do it right.

Read the updated review of Sightglass Coffee.

Trip Report: Paris Baguette (Palo Alto, CA)

Posted by on 10 Oct 2011 | Filed under: Café Society, Consumer Trends, Local Brew, Quality Issues

Ever eat a hamburger at a 1950s-themed American diner? In Hong Kong? Maybe their waffles didn’t taste like fish sauce, but it’s not uncommon to discover something lost in translation. (E.g., “Why does my hamburger bun taste like rice vinegar?”) On the spectrum of authenticity, this is the culinary equivalent to finding luxury handbags in the Hong Kong night markets with designer labels like “Guchi” and “Koach”.

Which brings us to Paris Baguette. Downtown Palo Alto recently added the latest installment of a growing Korean-owned chain of French-themed bakeries. However, use of the word “chain” here is an understatement. Although there are some 15 U.S. locations scattered throughout New York, New Jersey, Philadelphia, and California (including Santa Clara), there are 50 locations in China and some 2,900 locations in South Korea alone.

Stacks of doughy snacks inside Paris Baguette, Palo Alto Paris Baguette's La Marzocco GB/5, Palo Alto

To put this in perspective, Starbucks operates 6,727 stores in the entire U.S. This means that, on a per capita basis, Paris Baguette locations saturate Korea some 2.75 times as much as Starbucks saturates America. Viewed purely in terms of locations per square mile, Paris Baguette locations carpet bomb Korea 41.6 times as much as Starbucks locations do the U.S. If you remember those jokes about there being another Starbucks inside a Starbucks’ bathroom, just imagine 41 of them in there.

Surprise!: unlike Paris, the coffee is decent

Paris Baguette's gaudy entrance and gaudy pastries, Palo AltoFortunately, Paris Baguette is not too freakishly Paris by way of Seoul — even if it glows like a gaudy Vegas casino from the outside. There’s some sidewalk café seating in front. On the inside (casino mirrors aside), it consists of stacks and stacks of self-service baked goods to be pinched by passersby armed with wax paper and tongs. There strangely isn’t much else to speak of for lunch options. And beneath the tall glass windows, there are clumsy, long, almost school-cafeteria-like tables — save for being topped with faux marble.

And yet this location proves that being lost in translation isn’t always a bad thing. Whereas most of the coffee in Paris is wretched, they make an honest attempt at sourcing and producing good coffee — at which they are mostly successful. Despite its gaudy flaws and cultural mistranslations, the coffee service here manages to be some of the best in Palo Alto.

They sport heavy Ritual Coffee Roasters branding and a shiny, three-group La Marzocco GB/5 at the service counter. They even offer Hario V60 pour-overs. They pull shots with an even, medium brown crema in black ACF cups. It has a basic warming flavor of spice and some herbs, and the coffee has the potential to be much better than it is — but it is still quite decent. They also offer healthy milk-frothing and latte art for milk-based drinks.

Read the review of Paris Baguette in Palo Alto.

The Paris Baguette espresso, Palo Alto The Paris Baguette cappuccino, Palo Alto

Intelligentsia Coffee & Tea joins Stumptown in the ownership-for-growth club

Posted by on 08 Sep 2011 | Filed under: Beans, Foreign Brew, Local Brew, Roasting

Today’s New York Times reported on another chapter in this year’s ownership-change-for-funding-for-growth saga of quality independent coffee chains: Intelligentsia Coffee and Tea Asks a Friend to Help It Grow – NYTimes.com. This past May, the subject was Stumptown Coffee Roasters — generating quite a bit of angst among many loyalists who cried “sell-out!” This time the subject is Intelligentsia Coffee & Tea, whose expansion plans seem to have stalled or required less-than-ideal compromises.

Hockey stick growth needs cash among today's coffee eliteIf 2010 was the year of the Great Coffee Rush — where prospecting independent roasting/coffeeshop elites in the West packed their covered wagons and migrated East to help fill a gaping quality coffee void — 2011 is shaping up to be the year of the investment, merger, and acquisition. The article notes Intelligentsia’s 2009 acquisition of Ecco Caffè — and, more importantly, how its planned Potrero Hill roasting operations have yet to materialize.

Of course, when was the last time that a major roasting operation in San Francisco didn’t materialize months, if not years, behind the original schedule? (Think Four Barrel, Sightglass, etc.) Even so, it’s becoming clear that as the quality independent coffee industry has matured, the next stage of its evolution now requires wealthier investors to fund their ambitions.

Berkeley perks up for Coffee and Tea Festival

Posted by on 07 Aug 2011 | Filed under: Add Milk, Café Society, Local Brew

Scene from 'The Graduate' filmed at Berkeley's Caffe MediterraneumNext month Berkeley hosts its first ever coffee and tea festival, and the SF Chronicle used the opportunity to mention Berkeley’s coffee and espresso roots: Berkeley perks up for Coffee and Tea Festival. The piece adds a bit of worthy Berkeley coffee history, even if it’s a slight retread of a 2009 piece in The Daily Californian. Both articles discussed Caffe Mediterraneum’s merits as the birthplace of the caffè latte. And, hey, Berkeley is where I had my first real cappuccino way back in those ancient 1980s.

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