It wasn’t long ago that the word obsession conjured up much more negative connotations in society. Today obsession is practically treated like a virtue — something to aspire to — and it can apply to something as neurotically trivial as the cup of coffee you drink when you are traveling.

A cry for help: when you cannot have coffee out of the house without bringing a suitcaseCase and point with an article posted today on Boing Boing: My quest for the ultimate travel coffee setup – Boing Boing. And you can overlook Boing Boing’s nerd factor; it’s not like they’re the only ones covering obsessive travel coffee setups. (This also published today: How to Have Good Coffee While Traveling | Serious Eats.)

So when does obsession go from a cute hobby to seek out the “perfect” coffee to a Sisyphean road to Lithium treatment? One unhealthy sign is when you’re carrying a suitcase dedicated to your home coffee.

Good coffee can even be found in the middle of nowhere

A big reason why we’ve been quiet around here of late is that we recently spent a few weeks traveling in the remote Portuguese archipelago of the Azores. In particular, we spent the bulk of our time on the sleepy island of São Jorge — where, on an island about twice the size of San Francisco, there are less than 10,000 residents, more than twice as many cows, and Internet access barely exists beyond its tiny airport.

Friends planning to visit us while we were there asked, “Should we bring coffee?” Even in the middle of nowhere, this is still Portugal. And the typical coffee was better than anything you can typically get in the U.S. (Expect a coffee-related article on the Azores in the near future.)

Yes, decent coffee can even be found in São Jorge's remote Fajã dos Cubres and Fajã da Caldeira de Santo CristoThis recent example illustrates what’s lost when people insist on taking their lives with them everywhere. What happened to the joy of discovery in travel? Why go to places like the Azores to ensure that you have your daily supply of Chipotle burritos and Intelligentsia coffee? Why demand the same exact dining experiences you can get back home in your suburban backyard? Call it the “When in Rome, why seek out an Olive Garden?” rule.

Yes, a lot of coffee in the American backwoods, and the rest of the world, is terrible. But with a little research with this thing called the Internet, you can actually learn something new in the process. I may have stumbled on some of the most foul and unrecognizable coffee in the world when I was traveling outside of Prague’s Vyšehrad back in 1995 — it was like large-grit sawdust suspended in boiling water. But the fact is I can still remember that experience. Fondly even (albeit comically). That’s more than I can say for the hundreds of Intelligentsia shots I’ve had over the years.

But set aside any xenophobia diagnoses for a moment. Obsession over coffee travel setups also raises the question of whether these people actually like coffee to begin with. For example, we could argue that the author of the Boing Boing article doesn’t really like coffee. Because when the only coffee you can tolerate is a very specific kind made a very specific way, reduced to an obsessed miniature slice of the wide spectrum of experiences that coffee has to offer, it’s only that tiny bit that you actually enjoy. And that’s not coffee — that’s some other craving you’re feeding.