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	<title>Comments on: Trip Report: Cento</title>
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	<link>http://theshot.coffeeratings.com/2008/06/cento/</link>
	<description>Rants and Raves on Espresso</description>
	<pubDate>Tue, 06 Jan 2009 12:42:04 +0000</pubDate>
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		<title>By: Tim</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-4215</link>
		<dc:creator>Tim</dc:creator>
		<pubDate>Wed, 23 Jul 2008 18:16:27 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-4215</guid>
		<description>I appreciate what you mean about throwing the baby out with the bathwater in regards to ditching the few good things about Starbucks, but in fairness 4-Barrel's back-alley coffee has only been in effect while they are preparing their actual storefront and cafe, so there's a good chance that they will have nice bathrooms and the other amenities you mention.  It's certainly a marketing move targeted at a specific demographic, but that just seems like smart business, especially when their location is somewhere off the beaten path.  People will come in the early days for the novelty / trendiness, but when the cafe opens they will already know exactly where it is.</description>
		<content:encoded><![CDATA[<p>I appreciate what you mean about throwing the baby out with the bathwater in regards to ditching the few good things about Starbucks, but in fairness 4-Barrel&#8217;s back-alley coffee has only been in effect while they are preparing their actual storefront and cafe, so there&#8217;s a good chance that they will have nice bathrooms and the other amenities you mention.  It&#8217;s certainly a marketing move targeted at a specific demographic, but that just seems like smart business, especially when their location is somewhere off the beaten path.  People will come in the early days for the novelty / trendiness, but when the cafe opens they will already know exactly where it is.</p>
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		<title>By: Wresting control of a domain name &#171; CoffeeRatings.com - Our Nomadic Home</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-4062</link>
		<dc:creator>Wresting control of a domain name &#171; CoffeeRatings.com - Our Nomadic Home</dc:creator>
		<pubDate>Wed, 25 Jun 2008 03:39:54 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-4062</guid>
		<description>[...] course, when your Web site is about as no-frills as the Myanmar-inspired cafés that have become the norm among San Francisco openings lately, some loyalists will cry &#8220;sell [...]</description>
		<content:encoded><![CDATA[<p>[...] course, when your Web site is about as no-frills as the Myanmar-inspired cafés that have become the norm among San Francisco openings lately, some loyalists will cry &#8220;sell [...]</p>
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		<title>By: TheShot</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-4037</link>
		<dc:creator>TheShot</dc:creator>
		<pubDate>Sat, 14 Jun 2008 15:23:27 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-4037</guid>
		<description>There's undoubtedly more than this, but this is what we have track of:

http://www.coffeeratings.com/roaster-view.php?roasterId=10</description>
		<content:encoded><![CDATA[<p>There&#8217;s undoubtedly more than this, but this is what we have track of:</p>
<p><a href="http://www.coffeeratings.com/roaster-view.php?roasterId=10" rel="nofollow">http://www.coffeeratings.com/roaster-view.php?roasterId=10</a></p>
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		<title>By: Skip</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-4036</link>
		<dc:creator>Skip</dc:creator>
		<pubDate>Sat, 14 Jun 2008 14:19:04 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-4036</guid>
		<description>It sounds like the Blue Bottle brand is starting to get really diluted.  How many places use their beans now?</description>
		<content:encoded><![CDATA[<p>It sounds like the Blue Bottle brand is starting to get really diluted.  How many places use their beans now?</p>
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		<title>By: TheShot</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-4000</link>
		<dc:creator>TheShot</dc:creator>
		<pubDate>Sun, 08 Jun 2008 21:56:44 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-4000</guid>
		<description>To some degree, Billy Bob, I agree. We try to keep the coffee ratings separate from any ratings about the ambience per se. But as &lt;a href="http://theshot.coffeeratings.com/2008/03/coffee-cups-affect-flavor/" rel="nofollow"&gt;research has shown&lt;/a&gt;, the cup you use directly influences the perception of quality in the shot.

The place it is served at is certainly a major step once removed from the cup's influence, but I'm sure there are at least some parallels.</description>
		<content:encoded><![CDATA[<p>To some degree, Billy Bob, I agree. We try to keep the coffee ratings separate from any ratings about the ambience per se. But as <a href="http://theshot.coffeeratings.com/2008/03/coffee-cups-affect-flavor/" rel="nofollow">research has shown</a>, the cup you use directly influences the perception of quality in the shot.</p>
<p>The place it is served at is certainly a major step once removed from the cup&#8217;s influence, but I&#8217;m sure there are at least some parallels.</p>
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		<title>By: Billy Bob</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-3999</link>
		<dc:creator>Billy Bob</dc:creator>
		<pubDate>Sun, 08 Jun 2008 21:47:55 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-3999</guid>
		<description>It is hard to separate the ambience from the shot.</description>
		<content:encoded><![CDATA[<p>It is hard to separate the ambience from the shot.</p>
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		<title>By: TheShot</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-3998</link>
		<dc:creator>TheShot</dc:creator>
		<pubDate>Sun, 08 Jun 2008 21:10:02 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-3998</guid>
		<description>You raise a fair criticism. While the ratings do stand by themselves and reflect no measures of social commentary, we are guilty as charged of offering some occasionally bitter social commentary. But what's a blog without social commentary?

But there &lt;em&gt;is&lt;/em&gt; a big social story going on right now in the SF coffee scene today. To not discuss it would be to deny it exists. People are opening coffeeshops with a clear demographic marketing strategy in mind -- one that is very much in vogue right now. And while it's good for any business person to at least have a strategy, the one being chosen more often is - well - regressive at best.

There are clear intentions of approach and style with many of these new openings. While there are improving coffee standards to be had today, the standards for where the coffee is being served - and how coffee consumers are being treated - is regressing faster here than consumer standards for air travel have been regressing nationally.

What we sense - and this is a real trend that is news in the Bay Area that no one else is covering - is that new indie cafés are getting so caught up in being the anti-Starbucks that they're cutting off the nose to spite the face. No one would accuse us of being supporters of Starbucks, but there's such a reactionary response to them that all of the good things Starbucks has brought to bear are being rejected along with the bad.

Like a place to sit. Like shelter from the elements. Like clean bathrooms. Like predictable hours so customers don't make the trek needlessly. Like baristas who offer either you and/or themselves the respect of coming to work looking like they didn't sleep the night in their own vomit before serving you - and acting with pride in their work and not as if they're doing you a favor by serving you.

There's probably a bit of &lt;a href="http://theshot.coffeeratings.com/2006/01/sf-new-wave/#ritual" rel="nofollow"&gt;Ritual&lt;/a&gt;'s hard lessons in there as well - such as don't also put out outlets and WiFi if you don't want overnight campers. But stripping your café of every possible amenity as an solution is applying a &lt;a href="http://en.wikipedia.org/wiki/Scorched_earth" rel="nofollow"&gt;scorched earth&lt;/a&gt; policy to anti-customer warfare.

So point taken on the social commentary, but we've seen nobody else really writing about this regressive trend. And it's a real pain to see standards being rolled back like this for area coffee lovers. It's a subject that needs discussion.</description>
		<content:encoded><![CDATA[<p>You raise a fair criticism. While the ratings do stand by themselves and reflect no measures of social commentary, we are guilty as charged of offering some occasionally bitter social commentary. But what&#8217;s a blog without social commentary?</p>
<p>But there <em>is</em> a big social story going on right now in the SF coffee scene today. To not discuss it would be to deny it exists. People are opening coffeeshops with a clear demographic marketing strategy in mind &#8212; one that is very much in vogue right now. And while it&#8217;s good for any business person to at least have a strategy, the one being chosen more often is - well - regressive at best.</p>
<p>There are clear intentions of approach and style with many of these new openings. While there are improving coffee standards to be had today, the standards for where the coffee is being served - and how coffee consumers are being treated - is regressing faster here than consumer standards for air travel have been regressing nationally.</p>
<p>What we sense - and this is a real trend that is news in the Bay Area that no one else is covering - is that new indie cafés are getting so caught up in being the anti-Starbucks that they&#8217;re cutting off the nose to spite the face. No one would accuse us of being supporters of Starbucks, but there&#8217;s such a reactionary response to them that all of the good things Starbucks has brought to bear are being rejected along with the bad.</p>
<p>Like a place to sit. Like shelter from the elements. Like clean bathrooms. Like predictable hours so customers don&#8217;t make the trek needlessly. Like baristas who offer either you and/or themselves the respect of coming to work looking like they didn&#8217;t sleep the night in their own vomit before serving you - and acting with pride in their work and not as if they&#8217;re doing you a favor by serving you.</p>
<p>There&#8217;s probably a bit of <a href="http://theshot.coffeeratings.com/2006/01/sf-new-wave/#ritual" rel="nofollow">Ritual</a>&#8217;s hard lessons in there as well - such as don&#8217;t also put out outlets and WiFi if you don&#8217;t want overnight campers. But stripping your café of every possible amenity as an solution is applying a <a href="http://en.wikipedia.org/wiki/Scorched_earth" rel="nofollow">scorched earth</a> policy to anti-customer warfare.</p>
<p>So point taken on the social commentary, but we&#8217;ve seen nobody else really writing about this regressive trend. And it&#8217;s a real pain to see standards being rolled back like this for area coffee lovers. It&#8217;s a subject that needs discussion.</p>
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		<title>By: tacos</title>
		<link>http://theshot.coffeeratings.com/2008/06/cento/comment-page-1/#comment-3997</link>
		<dc:creator>tacos</dc:creator>
		<pubDate>Sun, 08 Jun 2008 19:54:38 +0000</pubDate>
		<guid isPermaLink="false">http://theshot.coffeeratings.com/?p=685#comment-3997</guid>
		<description>Though your coffee insight is appreciated, your social commentary about the city's subcultures just make you sound increasingly bitter and detract from the review of what is ultimately the bottom line and reason I ever read this - the coffee. For all the obvious effort put in this website, I cringe to read stuff like "failed art student" which is far more a reflection of you personally than anything else, which is certainly of no interest to me the reader and coffee drinker.  
Thanks.</description>
		<content:encoded><![CDATA[<p>Though your coffee insight is appreciated, your social commentary about the city&#8217;s subcultures just make you sound increasingly bitter and detract from the review of what is ultimately the bottom line and reason I ever read this - the coffee. For all the obvious effort put in this website, I cringe to read stuff like &#8220;failed art student&#8221; which is far more a reflection of you personally than anything else, which is certainly of no interest to me the reader and coffee drinker.<br />
Thanks.</p>
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