The Art of the Italian Espresso | PRI’s The World

Posted by TheShot on 28 Feb 2008 | Tagged as: Barista, CoffeeRatings.com, Foreign Brew, Starbucks

Yesterday Public Radio International’s (PRI) The World aired a broadcast on the Italian espresso: Espresso | PRI’s The World. While every news outlet in America was regurgitating Starbucks‘ publicity over their token three-hour store closure for employee training, reporter David Leveille took a different approach by interviewing the art of the espresso from a distinctly Italian perspective.

(David Leveille tried to contact me for an interview for this story yesterday morning — he was particularly interested because this blog regularly cites the Gambero Rosso Bar d’Italia. But alas, that day job thing kept me from getting back to him in time for his deadline.)

The radio story gets a few details wrong — for example, a proper espresso is produced with near-boiling water, not steam as reported in the story. But the story outlines how Italian baristas “perfect their craft over the period of years, not hours”. It even includes an interview with the head barista at Sant’Eustachio il caffè, who is as comically arrogant and opaque about their methods and materials as you’d expect from this beloved café. (There’s something about Europeans and the ceremony of the safely guarded culinary secret, such as the Pastéis de Belém in Lisbon.)

Starbucks baristas undergo reprogramming at 2nd & Market Sts. on Feb 26 Tough times for Starbucks customers: at 5th and Market Sts.

  • Digg
  • del.icio.us
  • Technorati
  • Facebook
  • Reddit
  • StumbleUpon
  • NewsVine

2 Responses to “The Art of the Italian Espresso | PRI’s The World”

  1. on 01 Mar 2008 at 1:18 pm -06:00T 1.Wayne said …

    Ciao!

    That was an amusing broadcast; I’m glad they went to the trouble of calling up that barista in Roma. Perhaps if the interviewer had phrased the question differently, i.e., not asking for a “secret” — the guy might’ve said something useful, for ex., really fresh-roasted beans, ground right before brewing. Allora… ;)

    Too bad we can’t just buy the Gambero Rosso guide from Amazon, or I’d have it already! No doubt when I visit Italia in June, it should be in any good bookstore there.

    Grazie mille,
    Wayne

  2. on 01 Mar 2008 at 3:07 pm -06:00T 2.TheShot said …

    As mentioned elsewhere here, the best deal we found for ordering it online was from ibs.it. Otherwise, you can find it at a lot of bookstores in Italy.

Trackback This Post | Subscribe to the comments through RSS Feed

Leave a Reply