As much as I don’t like the overly simplistic wine analogy for coffee, the wine snobs are starting to pay their respects to coffee — and the over 1,300 aromatic and flavor compounds it offers more than wine. The latest example comes from the UK: New Consumer | News | Wine taster Angela Mount and Percol coffee join forces.
The wine snob in question is Angela Mount, former chief wine buyer for the upscale UK supermarket, Somerfield. A few years ago, Ms. Mount famously had her taste buds insured for £10m (about $20 million). After working for 15 years on Sumerfield’s wine buying team, last month she opted for the new challenge of coffee at the UK’s award-winning and enviro/ethical touchy-feely Percol.
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