Color-changing Lids: Aussie Invention Ready to ‘Wow’ U.S. Coffee Drinkers

Posted by on 25 Apr 2007 | Tagged as: Consumer Trends

In today’s news, Australian inventors secured an international licensing agreement that stands to revolutionize one of my least favorite subjects: to-go coffee (Aussie Invention Ready to ‘Wow’ U.S. Coffee Drinkers – QSR Magazine). With the introduction of new, temperature-sensitive coffee lids, apparently McDonald’s customers can now be entertained by a show of colors before they scald their thighs.

Now if only we had coffee lids that would turn white whenever the espresso contained within the cups tasted like bitter, watery, over-extracted dreck. Wait! — we’ve already got that.

If you see color, send it back

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