Comments on: Nespresso coffee shops around the world: Why?

By: TheShot

TheShot — Wed, 31 Oct 2007 15:06:15 +0000

I have little cause to disagree with you, Lisa. You make some very accurate points.

The only thing I’d add is that you can typically beat the Nespresso’s coffee quality with the cheaper, low-tech option of fresh roasted coffee of your choice and a classic stovetop Moka pot (even if the latter isn’t technically espresso).

But Nespresso does offer a self-contained, low-mess convenience that can’t be rivaled if that’s a real priority for someone. I just caution that these seemingly self-contained machines still need regular cleaning and maintenance — like everything else before the build-up of coffee oils turns each cup into something more rancid than it should be.

By: lisa

lisa — Wed, 31 Oct 2007 12:59:37 +0000

we received a nespresso machine as a gift and while i am not an expert by any stretch of the imagination, i find the coffee far better than the old mr. coffee. i appreciate that it may not be the machine for the small percent of coffee gourmets, one should realize that not everyone can be fanatic about every aspect of one’s life. you have picked coffee, yet someone else who is a chocolate freak may be appalled by your choice of hershey’s or m&ms and calling it chocolate. what matters is that nespresso produces a nicer cup of coffee for the masses - leagues above mr. coffees! not everyone can afford the time to make each cup a religious experience, yet still want to have a cup of decent coffee. my neighbors are swiss and spanish and each recommended the nespresso as having closest to “home” coffee for them. when i go out and enjoy a “real” epresso in a restaurant, it is a lovely experience. it is part of the reason one goes out for a coffee or a restaurant is that you can’t always reproduce the experience at home, hence the impetus for going out!

nespresso is not for everyone, but is does bring a good cup of coffee to many who might not otherwise have it.

By: Espresso News and Reviews - TheShot.coffeeratings.com » Nespresso controls brand with boutiques

Tue, 10 Apr 2007 02:36:12 +0000

[...] Yet Nestlé has been very savvy at globally positioning these machines and their pod “system” as an upscale brand. (Contrast with Kraft Foods’ home pod coffee system, Tassimo, which has been a financial disaster.) Today’s Los Angeles Times featured an article on Nestlés marketing strategy for the Nespresso, which has included branded boutiques for showcasing the devices: Nespresso controls brand with boutiques - Los Angeles Times. (Last year we wrote about one such Nespresso boutique in Lisbon’s Chiado District, including George Clooney’s Portuguese ads for the stuff.) [...]

By: Espresso News and Reviews - TheShot.coffeeratings.com » Consumer Delusion: ConsumerReports.org’s buyer’s guide to espresso makers

Wed, 21 Mar 2007 16:15:06 +0000

[...] And yet despite the world of difference between fresh coffee beans and not, Consumer Reports concluded with much love for the Nespresso. Not that it’s a bad espresso machine. But personally, I cannot make it past their required stale, pre-ground beans. Fortunately for Nespresso, many of their customers have been so conditioned by stale, pre-ground beans (the reviewers of Consumer Reports apparently included), they’ve come to expect — and believe there is — nothing more. [...]

By: Espresso News and Reviews - TheShot.coffeeratings.com » Upscale Coffee Makers Drive Segment But Overall It’s Flat

Mon, 19 Mar 2007 18:36:09 +0000

[...] Coffee pods are a fad that is on life support at the value end (i.e., for machines under $100). However, home sales of high-end coffee pod makers are up significantly: MediaPost Publications - Upscale Coffee Makers Drive Segment But Overall It’s Flat - 03/19/2007. As I discovered in Lisbon’s fashionable Chiado district last year, an upscale market for these devices currently exists in Portugal at least. [...]