Today’s Lawrence Journal-World (Kansas) features an article on the El Salvador Cup of Excellence competition: Coffee connoisseur | LJWorld.com.
The competition enables growers to set aside their best beans and submit them for judging — ultimately in the hope of attaining a top auction prices offered by roasters. By selling premium beans directly to roasters, growers stand to make a much healthier profit for growing their best bean stocks.
Mark Zwahl, owner of two Lawrence, KS coffee shops (Z’s Divine Espresso Inc.), judged alongside U.S. roasters Stumptown Coffee Roasters, of Oregon, and Intelligentsia Coffee Inc. of Chicago.
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