El Salvador Cup of Excellence
Posted by TheShot on 20 Jun 2006 | Tagged as: Beans, Quality Issues
Today’s Lawrence Journal-World (Kansas) features an article on the El Salvador Cup of Excellence competition: Coffee connoisseur | LJWorld.com.
The competition enables growers to set aside their best beans and submit them for judging — ultimately in the hope of attaining a top auction prices offered by roasters. By selling premium beans directly to roasters, growers stand to make a much healthier profit for growing their best bean stocks.
Mark Zwahl, owner of two Lawrence, KS coffee shops (Z’s Divine Espresso Inc.), judged alongside U.S. roasters Stumptown Coffee Roasters, of Oregon, and Intelligentsia Coffee Inc. of Chicago.
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[...] Cup of Excellence season is in full swing. As a follow-up to yesterday’s El Salvador Cup of Excellence post, today’s International Herald Tribune published a business article on the economics of Cup of Excellence coffee: A trickle-down approach benefits coffee growers – Business – International Herald Tribune. [...]